Branch Manager

Wells Fargo

. Serve as the branch sales leader, acquiring, deepening, and retaining customer relationships .

Posted 9/17/2026full-timeWaco • Texas • United StatesMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates strong leadership in driving sales growth and managing a high-performing branch team while ensuring compliance with banking regulations. Capable of analyzing performance metrics and executing strategic action plans to enhance customer relationships and operational efficiency.

Highest-signal resume keywords

Branch Sales LeadershipCustomer Relationship ManagementPerformance AnalysisCoaching and DevelopmentBanking Regulations Knowledge

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Sales Growth StrategiesFinancial Needs AnalysisOperational Risk ManagementDigital Banking SolutionsCoaching Sales ProfessionalsPerformance ManagementLoan Originator RequirementsCompliance ControlsCustomer SegmentationAction Plan Execution

Soft Skills

Independent JudgmentCritical ThinkingTime ManagementPrioritizationDelegation

Certifications & Qualifications

SAFE Registration

Industry Keywords

BankingFinancial ServicesBranch NetworkHigh Net Worth CustomersAffluent Customer SegmentsCustomer-Focused Sales CultureWells Fargo PoliciesCommunity StakeholdersPerformance OpportunitiesDigital Banking Education

About the role

Key responsibilities & impact

Serve as the branch sales leader, acquiring, deepening, and retaining customer relationships
Drive growth in primary checking, deposits, lending, credit cards, and investments
Lead, coach, and develop a high-performing branch team
Establish expectations and manage performance through targeted coaching
Identify customer financial needs and deliver tailored consumer and business solutions
Use branch manager routines, observation, feedback, and follow-up to improve capability, confidence, and productivity
Partner with Wealth & Investment Management, Business Banking, and Home Lending sales partners
Help customers adopt digital banking options through education and demonstrations
Analyze reporting and employee observations to identify strengths and performance opportunities
Execute action plans to expand primary bank relationships and wallet share
Balance growth objectives with operational soundness and risk management
Resolve issues and model behaviors that protect customers, employees, and the company
Complete the Branch Manager Readiness Program before transitioning into a Branch Manager position, unless already serving as a Wells Fargo Branch Manager
Accept branch assignment based on business need and branch availability

Requirements

What you’ll need

5+ years of banking, financial services, or Branch Network experience, or equivalent demonstrated through work experience, training, military experience, or education
2+ years of leadership experience
Ability to hire, coach, and develop sales professionals and direct reports
Ability to lead a customer-focused sales culture and drive measurable growth
Ability to analyze performance, identify strengths and opportunities, and execute action plans
Independent judgment and critical thinking skills
Ability to manage time, prioritize, and delegate tasks in a complex, fast-paced environment
Experience managing and coaching across affluent, high net worth, and business customer segments
Ability to identify complex financial needs and build relationships with customers, internal partners, and community stakeholders
Ability to lead teams in influencing, educating, and connecting customers to technology and digital banking solutions
Knowledge of banking laws and regulations, compliance controls, operational risk management, and loss prevention
Ability to work a schedule that includes Saturdays
Ability to travel in assigned geography up to 50% of the time during the first 6 months and before placement in a specific branch
SAFE registration required at the time of employment; Wells Fargo initiates the process after the start date
Loan Originators must meet LO/CFPB requirements and Wells Fargo policies concerning financial responsibility, character, fitness, and criminal background
Credit report may be reviewed and additional ongoing screening may apply
Not eligible for Visa sponsorship

Benefits

Comp & perks

Robust benefits
Competitive compensation
Programs designed to support work-life balance and well-being
Community investment opportunities
Career growth and development support
Branch Manager Readiness Program with guidance, mentorship, job shadowing, and practical learning opportunities
Wells Fargo employee support and wellness resources
Equal opportunity employment
Medical accommodation support during recruitment
Drug-free workplace