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Branch Manager
Wells Fargo. Serve as the branch sales leader accountable for acquiring, deepening, and retaining customer relationships .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in driving sales growth and managing customer relationships within the banking sector, while effectively leading and developing high-performing teams. Proficient in analyzing performance metrics and implementing strategies to enhance operational efficiency and customer engagement.
Highest-signal resume keywords
Branch Sales LeadershipCustomer Relationship ManagementTeam Development and CoachingFinancial Needs AnalysisBanking Laws and Regulations Knowledge
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Sales Growth StrategiesPerformance AnalysisRisk ManagementDigital Banking EducationLoan Originator Compliance
Soft Skills
Critical ThinkingTime ManagementDelegationCustomer FocusCoaching and Mentoring
Tools & Technologies
Banking SoftwareReporting ToolsCustomer Relationship Management Systems
Certifications & Qualifications
SAFE Registration
Industry Keywords
BankingFinancial ServicesBranch NetworkOperational Risk ManagementCompliance Controls
About the role
Key responsibilities & impact- Serve as the branch sales leader accountable for acquiring, deepening, and retaining customer relationships
- Drive growth in checking, deposits, lending, credit cards, and investments
- Lead, coach, and develop a high-performing branch team
- Establish expectations and manage performance through targeted coaching
- Identify customer financial needs and deliver tailored consumer and business solutions
- Use branch manager routines, observation, feedback, and follow-up to improve capability and productivity
- Partner with Wealth & Investment Management, Business Banking, and Home Lending sales partners
- Educate customers about digital banking options
- Use reporting and employee observations to improve team performance and expand primary bank relationships and wallet share
- Balance growth objectives with operational soundness, risk management, issue resolution, and talent decisions
- Complete the Branch Manager Readiness Program before transitioning into a Branch Manager position, unless already serving as a Wells Fargo Branch Manager
Requirements
What you’ll need- 5+ years of banking, financial services, or Branch Network experience, or equivalent demonstrated through work experience, training, military experience, or education
- 2+ years of leadership experience
- Proven ability to hire, coach, and develop sales professionals and direct reports
- Ability to lead a customer-focused sales culture and drive measurable growth
- Ability to analyze performance, identify strengths and opportunities, and execute action plans
- Independent judgment and critical thinking skills
- Ability to manage time, prioritize, and delegate tasks in a complex, fast-paced environment
- Success managing and coaching across affluent, high net worth, and business customer segments
- Ability to identify complex financial needs and build relationships with customers, internal partners, and community stakeholders
- Ability to educate customers about technology and digital banking solutions
- Knowledge of banking laws and regulations, compliance controls, operational risk management, and loss prevention
- Ability to work a schedule that includes Saturdays
- Ability to travel in assigned geography up to 50% of the time during the first 6 months and before branch placement
- SAFE registration required at the time of employment; Wells Fargo initiates the process after start date
- Loan Originators must meet LO/CFPB requirements and Wells Fargo financial responsibility, character, fitness, and criminal background standards
- Position is not eligible for Visa sponsorship
Benefits
Comp & perks- Robust benefits
- Competitive compensation
- Programs designed to support work-life balance and well-being
- Community investment opportunities
- Employee growth and development support
- Branch Manager Readiness Program with guidance, mentorship, job shadowing, and practical learning opportunities
- Structured and supportive transition into leadership
- Hands-on experience and foundational leadership training