Branch Manager

Wells Fargo

. Serve as the branch sales leader, acquiring, deepening, and retaining customer relationships .

Posted 10/22/2026full-timeFayetteville • North Carolina • United StatesMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates strong leadership in driving sales growth and managing a customer-focused branch environment. Capable of analyzing performance metrics, coaching teams, and ensuring compliance with banking regulations.

Highest-signal resume keywords

Branch Sales LeadershipCoaching And Developing Sales ProfessionalsCustomer Relationship ManagementBanking Laws And Regulations KnowledgePerformance Analysis And Action Planning

ATS Keywords

Tailor your resume

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Banking ExperienceFinancial Services KnowledgeOperational Risk ManagementDigital Banking TechnologySales Growth StrategiesLoan Originator RequirementsCompliance ControlsCustomer Financial Needs AssessmentPerformance Improvement TechniquesTeam Productivity Enhancement

Soft Skills

Independent JudgmentCritical ThinkingTime ManagementPrioritizationDelegation

Certifications & Qualifications

SAFE Registration

Industry Keywords

Branch NetworkAffluent Customer SegmentsHigh Net Worth ClientsCommunity StakeholdersWells Fargo Solutions

About the role

Key responsibilities & impact

Serve as the branch sales leader, acquiring, deepening, and retaining customer relationships
Drive growth in primary checking, deposits, lending, credit cards, and investments
Lead, coach, and develop a branch team to improve banker productivity
Foster an engaged, accountable culture focused on identifying customer financial needs and recommending Wells Fargo solutions
Balance growth objectives with operational risk management
Complete the Branch Manager Readiness Program before transitioning into a Branch Manager position, unless already serving as a Wells Fargo Branch Manager
Provide inclusive leadership and manage performance through targeted coaching
Identify customer financial needs and deliver tailored consumer and business solutions
Use observation, feedback, and follow-up to build team capability and productivity
Partner with Wealth & Investment Management, Business Banking, and Home Lending sales partners
Educate customers about digital banking options
Use reporting and employee observations to improve team performance and expand primary bank relationships and wallet share
Manage risk, resolve issues, and model behaviors that protect customers, employees, and the company

Requirements

What you’ll need

5+ years of banking, financial services, or Branch Network experience, or equivalent demonstrated through work experience, training, military experience, or education
2+ years of leadership experience
Proven ability to hire, coach, and develop sales professionals and direct reports
Ability to lead a customer-focused sales culture and drive measurable growth
Ability to analyze performance, identify strengths and opportunities, and execute action plans
Independent judgment and critical thinking skills
Ability to manage time, prioritize, and delegate tasks in a complex, fast-paced environment
Success managing and coaching across affluent, high net worth, and business customer segments
Ability to identify complex financial needs and build relationships with customers, internal partners, and community stakeholders
Ability to lead teams in influencing, educating, and connecting customers to digital banking technology
Knowledge of banking laws and regulations, compliance controls, operational risk management, and loss prevention
Ability to work a schedule that includes Saturdays
Ability to travel in assigned geography up to 50% of the time during the first 6 months and before branch placement, depending on location
SAFE registration required at the time of employment
Loan Originators must meet LO/CFPB requirements and Wells Fargo policies related to financial responsibility, character, fitness, and criminal background
Credit report may be reviewed and additional ongoing screening may apply
Position is not eligible for Visa sponsorship

Benefits

Comp & perks

Robust benefits
Competitive compensation
Programs designed to support work-life balance and well-being
Community investment and recognition
Growth and career development opportunities
Branch Manager Readiness Program with guidance, mentorship, job shadowing, and practical learning opportunities