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Senior Premier Banker
Wells Fargo. Grow, deepen, and manage relationships with affluent customers and customers with complex financial needs .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in managing affluent customer relationships and delivering tailored financial solutions across various banking products. Proficient in proactive outreach, account management, and compliance with financial regulations.
Highest-signal resume keywords
Customer Relationship ManagementFinancial Product RecommendationsBook Of Business ManagementFINRA Series 6 And 63SAFE Registration
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Financial Services ExperienceAccount OpeningService Request HandlingRisk OversightGoals-Based PlanningMulti-Product GuidanceDocumentation ManagementProactive OutreachCoaching And Supporting PeersSelf-Service Banking Education
Soft Skills
Clear CommunicationEmpathetic ListeningBuilding Credibility And Trust
Certifications & Qualifications
State Insurance LicenseFINRA Series 6FINRA Series 63SIE ExamFINRA Series 65
Industry Keywords
Consumer BankingHome LendingBusiness BankingInvestmentsFinancial ResponsibilityLO/CFPB RequirementsCriminal Background Standards
About the role
Key responsibilities & impact- Grow, deepen, and manage relationships with affluent customers and customers with complex financial needs
- Serve as the primary point of contact for banking products and services through appointments, lobby engagement, and proactive outreach
- Own and actively grow a defined book of business using goals-based planning and prudent risk oversight
- Deliver integrated solutions across deposits, investments, credit, home lending, and business banking
- Open accounts, handle service requests, and provide a seamless everyday banking experience
- Acquire new affluent consumer and business customers and deepen existing relationships through outreach, referrals, and appointments
- Lead discovery-driven conversations to understand customer goals and deliver tailored banking and credit strategies
- Provide comprehensive, multi-product guidance and ongoing reviews across life stages and changing financial needs
- Coordinate warm introductions with Wealth, Home Lending, and Business Banking partners and convert qualified opportunities into closed outcomes
- Educate customers on self-service and mobile banking options
- Advise branch colleagues on relationship development and complex client needs
- Maintain accurate documentation, exercise sound judgment, escalate issues timely, and adhere to policies and regulations
- Complete licensing requirements and SAFE registration to transition from the temporary LP role to Senior Branch Premier Banker (SAFE)
Requirements
What you’ll need- 4+ years of customer service experience, or equivalent demonstrated through work experience, training, military experience, or education
- 3+ years of experience building and maintaining effective relationships with customers and partners
- 3+ years of experience recommending products and services
- Experience recommending financial products and translating customer goals into clear, actionable recommendations
- Ability to proactively source, acquire, and deepen relationships through proactive outreach and strong internal partnerships
- Experience managing a book-of-business, documenting planning conversations, and following through to drive retention and growth across deposits, lending, and investments
- Experience coaching or supporting peers
- Ability to communicate clearly and confidently, listen with empathy, and build credibility and trust
- Financial services industry experience in consumer, home lending, business banking, or investments
- 3+ years of experience in a licensed financial services position
- Successfully completed FINRA Series 6 and 63 exams or FINRA-recognized equivalents sufficient to qualify for immediate FINRA registration
- State Insurance license(s)
- FINRA Series 6 and Series 63 or recognized equivalents must be active or completed within a designated timeframe
- SIE exam required for FINRA qualification exams earned after September 30, 2018
- FINRA Series 65 or equivalent required within a specified period for certain states
- Required FINRA licenses must be obtained and maintained for continued employment
- Enhanced financial fitness and criminal background standards
- SAFE registration required at the time of employment
- Must meet LO/CFPB requirements and Wells Fargo policies regarding financial responsibility, character, fitness, and criminal background
- Position is not eligible for Visa sponsorship
- Ability to work a schedule that includes most Saturdays
Benefits
Comp & perks- Robust benefits
- Competitive compensation
- Work-life balance and well-being programs
- Industry-leading training
- Ongoing coaching
- Health benefits
- 401(k) Plan
- Paid time off
- Disability benefits
- Life insurance, critical illness insurance, and accident insurance
- Parental leave
- Critical caregiving leave
- Discounts and savings
- Commuter benefits
- Tuition reimbursement
- Scholarships for dependent children
- Adoption reimbursement
- Incentive opportunities