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Senior Premier Banker
Wells Fargo. Acquire new affluent consumer and business customers through strategic outreach, referrals, and planned appointments .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in customer relationship management, financial product recommendations, and strategic outreach to acquire and deepen client relationships. Proficient in managing a book of business while adhering to regulatory standards and delivering tailored financial solutions.
Highest-signal resume keywords
Customer Relationship ManagementFinancial Product RecommendationsBook of Business ManagementFINRA Series 6 and 63State Insurance License
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Customer Service ExperienceFinancial Services ExperienceLending StrategiesInvestment StrategiesDocumenting Planning ConversationsOutreach and Relationship DevelopmentCoaching and Supporting PeersSelf-Service Banking EducationCompliance with Financial RegulationsLoan Originator Requirements
Soft Skills
Clear CommunicationEmpathyBuilding Credibility and Trust
Certifications & Qualifications
FINRA Series 6FINRA Series 63SIE ExamFINRA Series 65SAFE Registration
Industry Keywords
Consumer BankingHome LendingBusiness BankingWealth ManagementFinancial Fitness Standards
About the role
Key responsibilities & impact- Acquire new affluent consumer and business customers through strategic outreach, referrals, and planned appointments
- Deepen existing customer relationships
- Lead discovery-driven conversations to understand customer goals
- Deliver tailored banking and credit strategies across deposits, lending, and investments
- Serve as the primary financial partner providing comprehensive, multi-product guidance and ongoing reviews
- Coordinate warm introductions and integrated solutions with Wealth, Home Lending, and Business Banking partners
- Convert qualified opportunities into closed outcomes
- Educate customers on self-service and mobile banking options
- Advise branch colleagues on relationship development and complex client needs
- Maintain accurate documentation, exercise sound judgment, escalate issues, and follow policies and regulations
- Manage and grow a defined book of business
- Support customers with everyday banking needs, including opening accounts and handling service requests
Requirements
What you’ll need- 4+ years of customer service experience, or equivalent demonstrated through work experience, training, military experience, or education
- 3+ years of experience building and maintaining effective relationships with customers and partners
- 3+ years of experience recommending products and services
- Experience recommending financial products and translating customer goals into clear, actionable recommendations
- Experience proactively sourcing, acquiring, and deepening relationships through outreach and internal partnerships
- Experience managing a book of business, documenting planning conversations, and following through to drive retention and growth across deposits, lending, and investments
- Experience coaching or supporting peers
- Ability to communicate clearly and confidently, listen with empathy, and build credibility and trust
- Financial services industry experience in consumer, home lending, business banking, or investments
- 3+ years of experience in a licensed financial services position
- FINRA Series 6 and 63 exams or FINRA-recognized equivalents sufficient to qualify for immediate FINRA registration
- State Insurance license(s)
- SIE exam required for FINRA qualification exams earned after September 30, 2018
- FINRA Series 65 or equivalent required within a specified period for certain states
- Active or timely completion of required licenses
- SAFE registration required at time of employment
- Ability to meet enhanced financial fitness and criminal background standards
- Loan Originators must meet LO/CFPB requirements
- Must comply with Wells Fargo policies regarding financial responsibility, character, fitness, and criminal background
- Must be able to work a schedule including most Saturdays
- Not eligible for Visa sponsorship
Benefits
Comp & perks- Robust benefits
- Competitive compensation
- Work-life balance and well-being programs
- Community involvement recognition
- Industry-leading training
- Ongoing coaching
- Career growth opportunities
- Digital tools to support the role