Events Specialist

Wing Assistant

. Research, evaluate, and recommend tradeshows, conferences, and industry events aligned with the ICP and revenue goals .

Posted 9/15/2026full-timeRemote • CanadaJunior💰 CA$80,000 - CA$140,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in event marketing and coordination, with a strong focus on managing budgets, defining KPIs, and executing events from planning to post-event analysis. Proficient in using AI tools to enhance event marketing efforts and skilled in building relationships with vendors and event organizers.

Highest-signal resume keywords

Event Marketing ExperienceBudget ManagementKPI Definition and ReportingAI Utilization in Event MarketingProject Management Skills

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Event CoordinationBudget TrackingKPI DefinitionLead CaptureNegotiation SkillsBooth DesignEvent LogisticsPost-Event ReportingCampaign ManagementVendor Management

Soft Skills

Excellent Communication SkillsProblem-Solving Under PressureTeam BriefingRelationship Management

Tools & Technologies

HubSpotEvent Management SoftwareAI Tools for Marketing

Industry Keywords

B2B MarketingField MarketingEvent SponsorshipTrade ShowsConferencesRevenue GoalsLogistics Management

About the role

Key responsibilities & impact

Research, evaluate, and recommend tradeshows, conferences, and industry events aligned with the ICP and revenue goals
Own a rolling 12-month event calendar
Manage relationships with event organizers, vendors, and venues
Negotiate sponsorships, booth space, speaking slots, and add-ons
Plan and execute events end to end, including booth design, shipping, swag, collateral, lead capture, AV, catering, hotel blocks, and travel logistics
Attend every event in person and serve as the on-site point of contact
Set up and tear down booths and troubleshoot event issues
Brief attending team members on objectives, talking points, target accounts, and logistics
Partner with sales to book pre-show meetings, run dinners and customer events, and ensure leads are captured, qualified, and followed up quickly
Run pre- and post-event campaigns with marketing
Manage event spend, forecast costs, track budgets, and make trade-off decisions
Define event KPIs and produce post-event reports on leads, meetings, pipeline, and ROI

Requirements

What you’ll need

1 to 4 years of experience in event marketing, field marketing, or event coordination, ideally B2B or tech
Track record of organizing events end to end
Experience managing an events budget
Ability to define KPIs and build reports connecting event activity to pipeline and revenue
Specific experience using AI to automate or improve events-marketing work; this is a must
Familiarity with HubSpot
Strong project management skills
Ability to negotiate with vendors and event organizers
Excellent written and in-person communication skills
Ability to remain calm and problem-solve under pressure
Willing and able to travel 30 to 50% during peak event seasons across North America
Must live within roughly an hour of a major airport hub with frequent direct flights
Must have the right to work in the country where you live; no visa sponsorship available

Benefits

Comp & perks

Competitive salary
Performance-based bonuses
Software for Upskilling & Productivity
Paid Time Off
High autonomy, low bureaucracy
Fast-track to leadership for high performers
Direct access to founding team
High visibility, autonomy and ownership