Field & Events Marketer

Wing Assistant

. Research, evaluate, and recommend tradeshows, conferences, and industry events aligned with the ICP and revenue goals.

Posted 9/15/2026full-timeRemote • United StatesJunior💰 $80,000 - $100,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in event marketing and coordination, with a strong focus on managing budgets, defining KPIs, and executing events from planning to post-event analysis. Proficient in leveraging AI for process improvement and collaborating with sales and marketing to drive revenue through effective event strategies.

Highest-signal resume keywords

Event Marketing ExperienceBudget ManagementKPI Definition and ReportingProject Management SkillsAI Utilization in Events

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Event CoordinationBudget ForecastingLead Capture ManagementVendor NegotiationBooth Design and SetupPost-Event ReportingCampaign ManagementLogistics PlanningEvent KPI DefinitionProblem Solving

Soft Skills

Excellent CommunicationCalm Under PressureTeam Briefing

Tools & Technologies

HubSpotEvent Management Software

Industry Keywords

B2B MarketingField MarketingEvent SponsorshipTrade ShowsConferences

About the role

Key responsibilities & impact

Research, evaluate, and recommend tradeshows, conferences, and industry events aligned with the ICP and revenue goals.
Own a rolling 12-month event calendar.
Manage relationships with event organizers, vendors, and venues.
Negotiate sponsorships, booth space, speaking slots, and add-ons.
Plan and execute events end to end, including booth design and shipping, swag, collateral, lead capture, badge scanners, AV, catering, hotel blocks, and team travel logistics.
Attend every event in person and serve as the on-site point of contact.
Set up and tear down booths and troubleshoot issues in real time.
Brief attending team members on objectives, talking points, target accounts, and logistics.
Partner with sales to book pre-show meetings, run dinners and customer events, and ensure leads are captured, qualified, and followed up promptly.
Run pre- and post-event campaigns with marketing, including email outreach, landing pages, paid promotion, and social media.
Manage event spend, track costs, forecast accurately, flag risks, and make trade-off decisions.
Define event KPIs and produce post-event reports covering leads, meetings, pipeline, ROI, and improvement opportunities.
Partner closely with sales, marketing, and product to convert event activity into meetings, opportunities, and revenue.

Requirements

What you’ll need

1 to 4 years of experience in event marketing, field marketing, or event coordination, ideally B2B or tech.
A track record of organizing events end to end, even at smaller scale.
Experience managing an events budget, including forecasting, tracking spend, and making ROI-focused trade-offs.
Comfortable defining KPIs and building reports connecting event activity to pipeline and revenue.
Demonstrated use of AI to automate or improve work as an events marketer; this is a must.
Familiarity with HubSpot.
Strong project management skills across timelines, budgets, vendors, and multiple moving pieces.
Comfortable negotiating with vendors and event organizers.
Excellent written and in-person communication skills.
Calm under pressure and able to problem-solve at events.
Willing and able to travel 30 to 50% during peak event seasons across North America, with potential European travel as the company expands.
Must live within roughly an hour of a major airport hub with frequent direct flights.
Must have the right to work in the country where you live; visa sponsorship is unavailable.

Benefits

Comp & perks

Performance‑based bonuses
Software for Upskilling & Productivity
Paid Time Off
Health Insurance
High autonomy, low bureaucracy
Fast-track to leadership for high performers
Direct access to founding team
High visibility, autonomy and ownership