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Withum

Pursuit Strategist

Withum

. Coordinate proposal development and Request For Proposal (RFP) activities.

Posted 9/25/2026full-timeUnited StatesJuniorMid-Level💰 $70,000 - $75,000 per yearWebsite

About the role

Key responsibilities & impact
  • Coordinate proposal development and Request For Proposal (RFP) activities.
  • Collaborate with key stakeholders as a member of the Pursuit Team.
  • Research and write standard and customized proposals.
  • Draft pursuit documents.
  • Create and maintain baseline content for future pursuit documents using proposal automation software.
  • Support and ensure accuracy of lead generation information in CRM as it relates to the pursuit process and individual proposals.
  • Provide strategic insight into win themes and brand consistency throughout the proposal process.
  • Project-manage assigned proposals and coordinate and execute proposal content development from subject matter experts.
  • Create proposal presentations mirroring proposal win themes for opportunities requiring additional management buy-in.
  • Maintain compliance with proposal document deadlines and requirements.
  • Adhere to Pursuit Team procedures and standards.
  • Participate in continuous improvement of the pursuit process, content creation and best practices.
  • Ensure quality and consistency of the Firm's branding in proposal materials.
  • Serve as liaison between pursuit teams, Creative Services, Firm Admin, niche coordinators and other support functions.
  • Organize complex information into tables, graphics, callouts and other reader-friendly formats.
  • Utilize AI-assisted drafting while validating accuracy, protecting confidential information and maintaining the Firm's voice.
  • Assist with capturing lead details in CRM for pipeline management.

Requirements

What you’ll need
  • Bachelor's degree in English, Communications, Marketing, Business Administration, or related fields.
  • 2-4 years of experience in proposal writing, pursuit support, marketing communications, business development or a related professional services role.
  • Familiarity with APMP, Shipley or other proposal development best practices is a plus.
  • Experience in marketing, proposal writing or a related field preferred.
  • Experience with not-for-profit, education, healthcare, government, social services or other mission-driven organizations is highly preferred.
  • Strong proficiency or familiarity with the Microsoft Office suite, specifically Word, Copilot and Cowork.
  • Professional services firm background, proposal automation and content development tool familiarity (QorusDocs, Loopio, Responsive, Jasper, for example) and CRM experience preferred.
  • Strategic thinker with excellent writing, organizational and analytic skills, and strong attention to detail.
  • Exceptional communication skills and emotional intelligence with a demonstrated ability to work in a self-directed manner under deadlines in a dynamic work environment.
  • Ability to manage and prioritize multiple ongoing projects in a rapidly growing, fast-paced, interactive, results-based team environment.

Benefits

Comp & perks
  • Competitive benefits package
  • Bonus program for eligible roles based on individual and firm performance