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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in lead generation and sales development, with a strong understanding of CRM systems, particularly Salesforce. Capable of driving revenue through effective communication, organization, and strategic engagement with clients.
Highest-signal resume keywords
Lead GenerationSalesforce CRM ExperienceRevenue GenerationExcellent Communication SkillsOrganizational Skills
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Cold CallingProspectingSales Cycle FunctionsForecastingReportingCRM MaintenanceEmail MarketingE-MarketingNetworkingUnderstanding of Workiva’s Platform
Soft Skills
Self-MotivatedResults-OrientedContinuous ImprovementInterpersonal SkillsMultitasking
Certifications & Qualifications
Associate’s Degree
Industry Keywords
Sales DevelopmentRevenue GoalsCustomer EngagementCompetitive Product KnowledgeEvent Attendance
About the role
Key responsibilities & impact- Partner closely with Account Executives to develop ongoing engagement strategy with assigned customer and prospect accounts to drive revenue goals
- Provide baseline research and intelligence within target accounts to identify key contacts and critical account information
- Prospect into target accounts via high-volume cold-calling (60–80 calls/day), outbound prospecting, networking, email, e-marketing, campaigns, and social outreach
- Qualify leads/contacts based upon defined criteria to transition meaningful sales leads into the pipeline
- Learn and demonstrate a fundamental understanding of Workiva’s Platform and articulate its capabilities and advantages to decision makers
- Contribute to sales-cycle functions including forecasting, reporting, CRM maintenance, correspondence, and communications
- Drive attendance to events including webinars, roadshows, Amplify, and conferences, and provide post-event follow-up
- Develop and maintain current understanding of Workiva’s product offerings and competitive product/market knowledge
Requirements
What you’ll need- Requires an Associate’s degree and a minimum of 3 years of related experience
- Successful experience in a similar role, preferably lead generation/sales development
- Salesforce CRM experience strongly preferred
- Proven track record of creating revenue-generating opportunities and quota attainment
- Proven ability to understand and successfully promote technical offerings and solution sets
- Excellent verbal, written, and interpersonal communication skills with a professional demeanor
- Self-motivated with strong propensity for action, results, and continuous improvement
- Exceptional organizational skills with the ability to multitask and manage multiple processes, programs, and procedures simultaneously while working under pressure to meet deadlines
- Reliable internet access for any period of time working remotely, not in a Workiva office
Benefits
Comp & perks- Eligible for commission based on sales performance
- Restricted Stock Units granted at time of hire
- 401(k) match
- Comprehensive employee benefits package
- Remote work from any location within the employee’s country of employment
- Up to 10% travel
