Associate Director, Marketing Strategy – Planning

XBOX

. Partner with International Marketing, Strategy, Finance, Analytics, Business Development, Product Marketing, and regional teams to evaluate growth priorities, investment options, partnerships, and market opportunities .

Posted 10/9/2026full-timeIrvine • California • United StatesSenior💰 $126,800 - $234,580 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in financial modeling, quantitative analysis, and strategic planning to drive international growth initiatives. Proficient in translating complex data into actionable insights and executive-ready narratives for senior stakeholders.

Highest-signal resume keywords

Financial ModelingQuantitative AnalysisExecutive CommunicationMarket PrioritizationInternational Market Analysis

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Financial ModelingQuantitative AnalysisBusiness Case DevelopmentMarket SegmentationScenario AnalysisData VisualizationCampaign MeasurementPerformance Learning

Soft Skills

CollaborationStorytellingCommunication

Tools & Technologies

ExcelSheetsBI ToolsData Visualization ToolsPresentation Tools

Industry Keywords

International MarketingDigital CommerceGamingEntertainmentTechnologyManagement Consulting

About the role

Key responsibilities & impact

Partner with International Marketing, Strategy, Finance, Analytics, Business Development, Product Marketing, and regional teams to evaluate growth priorities, investment options, partnerships, and market opportunities
Frame ambiguous business questions, define analytical approaches, and synthesize findings into recommendations for leadership
Develop executive-ready narratives and materials communicating trade-offs, assumptions, risks, and recommended actions
Assess global markets, audience segments, cultural dynamics, competitors, and ecosystem trends to identify international growth opportunities
Size opportunities using TAM/SAM/SOM, segmentation, and scenario analysis to inform prioritization and resource allocation
Build financial models, forecasts, and investment cases with the Director of International Growth, Finance, and cross-functional stakeholders
Translate financial and strategic analysis into actionable implications for marketing planning and investment decisions
Create standardized frameworks for market prioritization, trade-offs, resource allocation, and investment decision-making
Design global planning and reactive marketing frameworks balancing global consistency with local flexibility
Build operating models clarifying what to scale, iterate, or stop across international markets

Requirements

What you’ll need

10+ years of experience in strategy, analytics, marketing planning, business operations, finance, consulting, or related roles
3+ years of management experience
Experience translating complex data and ambiguous business questions into structured recommendations for senior stakeholders
Proven ability to collaborate across Marketing, Finance, Analytics, Business Development, Product, and regional teams
Bachelor's degree in Business, Economics, Marketing, Finance, or a related field, or equivalent practical experience
Strong financial modeling, forecasting, quantitative analysis, and business case development skills
Strong executive communication, storytelling, and data visualization skills
Experience in gaming, entertainment, technology, digital commerce, or management consulting
Familiarity with international markets, regional consumer behavior, cultural insights, or global go-to-market planning
Experience with marketing analytics, audience segmentation, campaign measurement, and performance learning
Exposure to digital commerce, platform ecosystems, payments, or fintech models
Advanced proficiency with Excel, Sheets, BI or data visualization tools, and presentation/storytelling tools

Benefits

Comp & perks

Medical, dental, and vision insurance
Health savings account or health reimbursement account
Healthcare spending accounts
Dependent care spending accounts
Life and AD&D insurance
Disability insurance
401(k) with Company match
Tuition reimbursement
Charitable donation matching
Paid holidays and vacation
Paid sick time
Floating holidays
Compassion and bereavement leaves
Parental leave
Mental health and wellbeing programs
Fitness programs
Free and discounted games
Supplemental life and disability benefits
Legal service
ID protection
Rental insurance
Relocation assistance if the Company requires geographic relocation
Incentive compensation may be available (not guaranteed)