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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in managing influencer marketing campaigns with a focus on TikTok and YouTube, leveraging a strong network of creators and agencies to drive innovative strategies and optimize performance through data analysis.
Highest-signal resume keywords
Influencer Marketing ExperienceCampaign ManagementKPI AnalysisCreative ThinkingLeadership Skills
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Influencer MarketingCampaign OptimizationData AnalysisSocial Media StrategyTrend Identification
Soft Skills
Creative ThinkingAttention to DetailOrganizational SkillsOwnershipRelationship Building
Industry Keywords
Gen ZSocial Media CultureTikTokYouTubeTalent Management
About the role
Key responsibilities & impact- Manage influencer marketing campaigns for major national and international brands
- Lead influencer marketing campaigns strategically and operationally
- Develop innovative social-first ideas with a focus on TikTok and YouTube
- Provide strategic advice to clients and support their continued growth
- Identify trends, creators, and cultural movements
- Build and maintain relationships with creators, talent management agencies, and platform partners
- Lead and develop Influencer Marketing Managers and junior talent
- Manage complex campaigns with a strong focus on quality
- Analyze KPIs, learnings, and performance data for continuous optimization
- Proactively develop new ideas, concepts, and growth opportunities for clients
Requirements
What you’ll need- At least 3 years of experience in influencer marketing
- Excellent understanding of Gen Z and social media culture
- Passion for TikTok, YouTube, and digital trends
- A strong network of creators, talent, and management agencies
- Creative thinking and a drive to develop new ideas rather than copy existing ones
- Strong commitment to quality and attention to detail
- Structured approach to work, a strong sense of ownership, and excellent organizational skills
- Ability to manage multiple projects simultaneously to a high standard
- Analytical understanding of KPIs, performance, and campaign optimization
- Leadership mindset: You inspire people, take responsibility, and lead by example
Benefits
Comp & perks- Permanent employment contract
- International clients and exciting global projects
- Significant creative freedom and genuine responsibility
- Clear opportunities for professional and personal development
- Modern work equipment (MacBook & iPhone)
- Home office opportunities
- Access to Egym / Wellpass
- Team events, workshops, and international perspectives
- An environment that values performance, creativity, and individuality