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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates extensive experience in managing consumer research projects, with a strong focus on quantitative methodologies and client relationship management. Proficient in utilizing proprietary tools and data to drive business growth and deliver impactful research insights.
Highest-signal resume keywords
10+ Years Market Research ExperienceQuantitative Research ExpertiseClient Relationship ManagementProficiency in Q SoftwarePeople Management Experience
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Market ResearchSegmentation AnalysisMax-Diff AnalysisMultivariate RegressionResearch MethodologiesProject ManagementBudget ManagementData Quality ManagementProposal PreparationClient Presentations
Soft Skills
Effective CommunicationProblem-SolvingTime ManagementInterpersonal SkillsOrganizational Skills
Tools & Technologies
ExcelPowerPointQ Software
Certifications & Qualifications
Bachelor's DegreeMaster's Degree
Industry Keywords
Consumer ResearchSports ResearchAPAC MarketClient GrowthResearch Techniques
About the role
Key responsibilities & impact- Oversee the consumer research team within YouGov Sport
- Lead delivery, retention, and growth of the YGS Consumer Research business
- Manage the client base, including leagues and clubs across Australian sports
- Manage and develop the YGS Consumer Research team
- Grow and expand the business into new areas, organisations, and regions across APAC
- Develop research strategies and designs using a broad range of methodologies
- Manage projects to ensure on-time, on-budget, accurate delivery meeting client requirements
- Plan projects, manage budgets, delegate responsibilities, and coordinate delivery
- Coach and mentor researchers and manage team performance
- Analyse research results using segmentation, max-diff, and multivariate regression
- Prepare reports and deliver client presentations
- Build client relationships, identify growth opportunities, and manage accounts
- Maintain data quality and improve research processes with internal stakeholders
- Prepare quotations, proposals, project costings, and timelines
- Support new-business pitches, scoping, costing, and presentations
- Maintain expert knowledge of sport research methodologies and requirements
- Drive YouGov Sport expansion across the broader APAC region
- Develop sports data and research tools and propose process improvements
- Support marketing and PR activities for YouGov Sport in Australia and APAC
Requirements
What you’ll need- 10+ years of experience conducting custom, primary market research projects
- Sport experience strongly preferred
- Experience with proprietary tools/data
- Skilled in a wide variety of research techniques and client sectors
- Quantitative research experience essential; qualitative experience a plus
- Effective writing, time management, multitasking, communication, problem-solving, and interpersonal skills
- Bachelor's or Master's degree in a related field
- Proficiency in Excel and PowerPoint
- Proficiency in Q Software
- Innovative mindset with demonstrated use of AI in the workplace
- Proven and extensive client growth/new business experience
- Passion for building and sustaining strong client relationships
- Ability to work effectively independently and as part of a team
- Organizational skills and ability to multitask in a fast-paced environment
- Experience in people management
- Strong client relationship management skills
- Impeccable attention to detail
- Proactive problem-solving abilities
- Strong analytical mindset
- Strong professional communication skills
Benefits
Comp & perks- Best-in-class benefits supporting physical, financial, and emotional wellbeing
- Supportive workplace promoting belonging and uniqueness
- Equal opportunity employment
- Global team environment
- Professional and social networking opportunities within the sports industry