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Senior Performance Marketing Manager
ZEAL Network SE. Drive the launch, growth and optimisation of paid digital marketing activities in Finland .
About the role
Key responsibilities & impact- Drive the launch, growth and optimisation of paid digital marketing activities in Finland
- Create, manage and optimise paid digital campaigns across Google, Meta, TikTok, YouTube and Display
- Own campaign budgets and optimise performance against key business KPIs
- Analyse campaign results and translate performance data into actionable improvements
- Plan and run tests across audiences, creatives, channels and campaign setups
- Explore and launch new performance marketing channels
- Support tracking, measurement and reporting development
- Coordinate with internal teams, external agencies and partners to deliver campaigns
- Monitor the Finnish market, competitors and digital marketing trends
Requirements
What you’ll need- 5+ years of performance marketing experience within a B2C environment
- Strong hands-on experience with Google Ads, Meta Ads and TikTok Ads
- Strong analytical skills and experience using Google Analytics and platform-specific ad managers
- Experience managing and optimising significant paid media budgets against performance KPIs
- Structured, results-oriented and comfortable working independently
- Strong communication and collaboration skills
- Fluent Finnish and English, written and spoken
- Experience with Display and Affiliate Marketing is a plus
- Experience working in start-up, new market launch or agency environments is a plus
- Understanding of performance marketing alongside broader brand and offline marketing is a plus
Benefits
Comp & perks- €1,500 annual development budget to support personal and professional growth
- Unlimited vacation days in addition to the yearly 30-day vacation allowance
- Opportunity to work temporarily from abroad with support through the WorkFlex platform
- International working environment
- High level of trust and autonomy
- Supportive team with opportunities to take ownership and shape ways of working