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Zendrop

Growth Marketing Manager

Zendrop

. Develop the Addrop go-to-market plan, including positioning, audience segments, channel mix, and launch calendar .

Posted 10/22/2026full-timeWest Palm Beach • Florida • United StatesMid-LevelSeniorWebsite

Core Competencies

Role fit
Core Competencies

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Demonstrates expertise in developing and executing go-to-market strategies, particularly in social and creator marketing. Proficient in leveraging AI tools for content creation and performance tracking while managing brand presence across multiple social platforms.

Highest-signal resume keywords
Growth MarketingSocial Media ManagementAI Creative ToolsContent ProductionPerformance Analytics

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills
ScriptingEditingPublishingPerformance TrackingCreator BriefingPaid Social SkillsContent CreationUser MonetizationBrand PositioningCampaign Execution
Soft Skills
Strong Writing SkillsStartup Operating Style
Tools & Technologies
GA4MixpanelHiggsfieldVeoRunwayElevenLabsMidjourneyChatGPTClaudeSpark Ads
Industry Keywords
EcommerceDropshippingPerformance MarketingCreator MarketingInfluencer Program

Tech Stack

Tools & technologies
Spark

About the role

Key responsibilities & impact
  • Develop the Addrop go-to-market plan, including positioning, audience segments, channel mix, and launch calendar
  • Own execution against the approved plan and quarterly targets
  • Run Addrop’s creator and influencer program end to end, including sourcing, tiering, briefing, contracting, payouts, and performance tracking
  • Execute Addrop’s AI influencer campaign, including AI personas for Addrop’s channels and a user monetization program
  • Own organic social presence on TikTok, Instagram Reels, YouTube Shorts, and X, from concept and script through production and daily publishing
  • Deliver launch marketing for each Addrop release using angles, assets, creator waves, landing pages, and email
  • Drive signups from Zendrop’s existing users through in-app placements, product pages, and webinars
  • Create content for technical and AI power users, including Addrop integrations and MCP support
  • Run paid amplification through Spark Ads, creator whitelisting, Meta, and TikTok, using testing frameworks and CAC targets
  • Partner with product on feature positioning and launch timing; share market and user insights to inform pricing
  • Track and report social-led signups, creative performance, and CAC by channel; recommend priorities
  • Apply brand safety and disclosure standards, including FTC disclosure, likeness rights, and usage rights

Requirements

What you’ll need
  • 3 to 5 years in growth, social, or creator marketing, ideally for a software, app, or consumer product
  • Ownership of at least one brand’s social presence, with results you can show
  • Native fluency in short-form video
  • Hands-on production skills: scripting, prompting, editing, and publishing
  • Working fluency with AI creative tools such as Higgsfield, Veo, Runway, ElevenLabs, Midjourney, or similar
  • Strong ability with AI tooling such as Claude, ChatGPT, Codex, Claude Code, or others
  • Experience briefing, paying, and measuring creators or influencers
  • Paid social skills sufficient to amplify winning creative and interpret performance data independently
  • Comfort with GA4, Mixpanel, or similar analytics tools, and ability to build reporting
  • Strong writing skills for positioning, hooks, scripts, and landing page copy
  • Startup operating style and ability to ship work quickly amid weekly product releases
  • At this time, unable to sponsor visas for candidates based in the US
  • Nice to have: ecommerce, dropshipping, agency, or performance marketing experience
  • Nice to have: personal or brand account grown to meaningful scale
  • Nice to have: AI persona or virtual influencer account experience
  • Nice to have: PLG or freemium SaaS background
  • Nice to have: HubSpot experience

Benefits

Comp & perks
  • Flexible PTO policy
  • 100% employer-paid medical, dental, vision, and life insurance coverage for employees
  • 401(k) retirement plan with employer match
  • Career development and growth opportunities
  • Collaborative and inclusive work environment
  • Opportunity to shape and grow a dynamic startup
  • Pet-friendly workplace