Paid Media Coordinator

Ziff Davis

. Collaborate with the Sr. Marketing Manager to plan, execute, and optimize paid marketing campaigns in Google Ads, Meta Advertising, Reddit Advertising, Microsoft Advertising, and future platforms . Transform static

Posted 10/3/2026full-timeUnited StatesJunior💰 $65,000 - $70,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Proficient in executing and optimizing paid marketing campaigns across platforms like Google Ads and Meta Advertising, with strong skills in video production and data analysis. Demonstrates excellent written communication and attention to detail in fast-paced marketing environments.

Highest-signal resume keywords

Google Ads ProficiencyMeta Advertising ExperienceVideo Production Software SkillsA/B Testing ExecutionExcel and Google Sheets Proficiency

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Google AdsMeta AdvertisingReddit AdvertisingVideo Production SoftwareA/B TestingCampaign OptimizationData AnalysisCreative Concept DevelopmentReportingConversion Rate Optimization

Soft Skills

Excellent Written CommunicationAttention to DetailAdaptabilityProactive LearningCollaboration

Tools & Technologies

Google AdsMeta AdvertisingReddit AdvertisingMicrosoft AdvertisingExcelGoogle Sheets

Certifications & Qualifications

Google Ads CertificationMeta Advertising CertificationReddit Advertising CertificationMicrosoft Advertising Certification

Industry Keywords

Gaming Industry ExperiencePaid Marketing CampaignsStatic-to-Video CreativeFast-Paced EnvironmentsIndustry Trends

About the role

Key responsibilities & impact

Collaborate with the Sr. Marketing Manager to plan, execute, and optimize paid marketing campaigns in Google Ads, Meta Advertising, Reddit Advertising, Microsoft Advertising, and future platforms
Transform static publisher-provided graphic assets into high-converting, animated short-form video ads optimized for Meta, Google, Reddit, and Bing placements
Produce rapid creative iterations by swapping video hooks, writing or adjusting CTAs, optimizing voiceovers, and reframing ratios based on campaign performance data
Collaborate with the Sr. Marketing Manager to plan and execute optimization tests, including A/B testing
Collaborate with the broader team to brainstorm static-to-video creative concepts, layout designs, and conversion-focused hypotheses
Execute recurring and ad hoc reporting and communicate campaign status updates, results, and new revenue opportunities
Stay informed on platform and industry trends, updates, and best practices
Occasionally work evenings or weekends to accommodate partner needs and industry events
Travel domestically and internationally throughout the year for meetings and industry events

Requirements

What you’ll need

1+ years of experience working with and being proficient in Google Ads
1+ years of experience working with and being proficient in a paid social platform such as Meta Advertising or Reddit Advertising
1+ years of experience working with and being proficient in video production software, creating and editing A/V files
Experience working with and being proficient in Excel and Google Sheets
Excellent written communication skills
Strong eye for detail and ability to verify campaigns for accuracy
Comfortable working in fast-paced environments where aspects of marketing campaigns are subject to frequent change
Ability to adapt to new working environments and needs as they arise
Willingness to be proactive in continued learning and development in the role
Certifications for paid advertising platforms, such as Google Ads, Meta, Reddit, and Microsoft (bonus)
Experience in the gaming industry (bonus)

Benefits

Comp & perks

Comprehensive medical, dental, and vision coverage
Life and disability benefits
Flexible Spending Accounts (FSAs)
401(k) with company match
Employee Stock Purchase Plan
Flexible Time Off
Volunteer Time Off
Paid holidays
Family building and caregiving support
Family Care and Parental leave
Fitness Reimbursement
Wellness programs
Employee Resource Groups
Company-sponsored events
Educational support
Mentorship programs
Career development resources
Employee engagement programs
Recognition awards