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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in financial planning and analysis (FP&A), including building driver-based models and conducting ROI analyses. Proficient in data analysis and visualization, with strong collaboration skills across marketing and finance teams to drive strategic decision-making.
Highest-signal resume keywords
Financial Planning And Analysis (FP&A)Driver-Based ModelsSQL ProficiencyData Visualization ToolsMarketing Finance Experience
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Driver-Based ModelsROI AnalysisAdvanced Excel/SheetsSQLA/B TestingIncrementality TestingMarketing Mix ModelingDashboardsData AnalysisP&L Impact Analysis
Soft Skills
CollaborationCommunicationDecision-MakingPresentation SkillsAnalytical Thinking
Tools & Technologies
AnaplanSAP S4DatabricksLookerTableauPythonR
Industry Keywords
Marketing FinancePromotionsRider IncentivesTransportationMobility IndustryMarketplace
Tech Stack
Tools & technologiesPythonSQLTableauGo
About the role
Key responsibilities & impact- Own and maintain long-range, annual, and monthly forecasts for marketing and customer promotions spend
- Manage close activities for business partners, including accruals and variance analysis
- Partner with Marketing teams to develop driver-based models and ROI frameworks for rider acquisition, activation, engagement, and retention
- Partner with Central Market Management and Data Science to size, monitor, and report on pricing and promotional experiments
- Translate experiment results into gross bookings, contribution margin, and P&L impact
- Integrate rider funnel and promotion drivers into revenue and city-level models to inform market launch plans and spend allocation
- Analyze large datasets from Anaplan, SAP S4, Databricks, and other internal systems
- Build recurring reporting and dashboards for Finance and Commercial leadership
- Partner across Operations, Go-to-Market, Data Science, Software, Marketing, Growth, and Product teams
- Drive decision-making through timely and actionable financial insights
Requirements
What you’ll need- BA/BS degree, preferably in Finance, Economics, Accounting, Data Science, or a quantitative field
- 6+ years experience in FP&A, marketing finance, commercial or strategic finance, or a similarly analytical role such as consulting
- 2+ years of direct experience building driver-based models, ROI or unit-economics analyses (e.g., CAC, LTV, promo efficiency), and dashboards
- Proficiency in SQL and advanced Excel/Sheets
- Experience with planning and reporting tools such as Anaplan, Looker, and Tableau
- Experience partnering with non-finance teams such as Marketing, Growth, or Product and presenting recommendations to senior leadership
- Experience supporting marketing, promotions, or rider incentives in the TNC, transportation, marketplace, or other mobility industries
- Familiarity with A/B testing, incrementality testing, or marketing mix modeling
- Experience with data visualization tools such as Looker and Tableau and/or advanced analytics tooling such as Python, R, and Databricks
Benefits
Comp & perks- Paid time off, including sick leave, vacation, and bereavement
- Unpaid time off
- Zoox Stock Appreciation Rights
- Amazon Restricted Stock Units (RSUs)
- Health insurance
- Long-term care insurance
- Long-term and short-term disability insurance
- Life insurance
- Potential sign-on bonus