Product Led Growth Manager

Zyte

. Manage the self-serve funnel end-to-end, including signup, trial, activation, conversion to paid and expansion .

Posted 9/22/2026full-timeRemote • IrelandMid-LevelSenior💰 €90,000 - €120,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in managing self-serve funnels and optimizing product-led growth strategies, with a strong focus on customer activation, conversion, and retention. Proficient in collaborating with cross-functional teams to enhance developer experiences and drive demand through effective website and product UI management.

Highest-signal resume keywords

B2B SaaS Growth ManagementProduct-Led Growth (PLG) StrategyDeveloper Tools and APIs ExperienceA/B Testing and Funnel ExperimentationCross-Functional Collaboration

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Funnel ManagementCustomer Growth and NurtureMetrics Definition and InstrumentationExperimentation DesignData Analysis

Soft Skills

Curiosity About Engineering WorkflowsStrong Collaboration Skills

Tools & Technologies

AI Coding ToolsExperimentation PlatformsProduct AnalyticsMarketing AutomationCRM Tooling

Industry Keywords

Self-Serve ModelOpen Source ContributionsTechnical AudiencesGrowth Product ManagementLifecycle Management

Tech Stack

Tools & technologies

Open Source

About the role

Key responsibilities & impact

Manage the self-serve funnel end-to-end, including signup, trial, activation, conversion to paid and expansion
Own the website and product UI roadmap and priorities
Work with development leads, engineers and designers to ship improvements that capture demand and drive funnel activity
Design and run conversion experiments with design and product marketing teams
Optimise PLG journeys originating in open source, developer ecosystems and emerging agent ecosystems
Improve developer workflows across documentation, SDKs, code examples and initial hands-on experience
Build customer data using usage and firmographics
Nurture customers through tailored onboarding and relevant content
Work with RevOps to identify when sales professionals should engage
Develop hypotheses, ship A/B tests and funnel experiments, report results, and scale successful initiatives

Requirements

What you’ll need

Proven results driving growth and managing funnels in a B2B SaaS or developer-focused business with a self-serve or PLG motion
Deep curiosity about how engineers work and adopt tools
Experience marketing or building for technical audiences
Experience with developer tools, APIs, data products or technical audiences
Ability to use AI coding tools to prototype experiments, mockups and working demos
Track record of making websites effective engines for capturing demand and driving funnel activity
Demonstrated success in customer growth and nurture, including activation, free-to-paid conversion, expansion and churn reduction
Comfort defining metrics, instrumenting funnels, segmenting customers and combining product signals with messaging and human outreach
Experience working as a product owner or growth PM with engineering and design teams
Strong cross-functional collaboration skills across marketing, product, CS, RevOps and sales
5–8+ years in growth, growth product management or lifecycle/funnel roles
Nice to have: production code or open-source contributions
Nice to have: familiarity with experimentation platforms, product analytics, marketing automation and CRM tooling
Nice to have: experience building product-led sales motions or platform-to-enterprise upgrade paths

Benefits

Comp & perks

Freedom and flexibility to work from where you do your best work
Attend conferences and meet with team members from across the globe
Work with cutting-edge open source technologies and tools
Self-motivated, progressive, multi-cultural team environment