Ecommerce

• Own HoopStars' business plan, budget, revenue, profitability and cash forecasts
• Lead sales and operations, ensuring programmes, coaches, venues and service quality keep pace with demand
• Improve paid search and social, creative, landing pages, enrollment funnels, pricing, offers, referrals and retention
• Define the parent marketing team's structure
• Recruit specialists and appoint contractors or agencies where useful
• Manage priorities and performance across brands
• Connect campaign performance to paying customers, repeat enrollment and contribution profit
• Allocate marketing investment using reliable reporting and testing
• Inspect advertising accounts, diagnose funnel problems and help launch improvements
• Run HoopStars and build and manage Community Sports Partners' marketing team across its brands
• Propose budgets and team plans and make operating decisions within agreed authority
• Participate in monthly business reviews supported by clear weekly reporting and escalation of exceptional issues
• In the first 90 days, understand customers, operations and economics; audit marketing; establish reporting; propose team structure and hiring priorities; launch growth tests; and take ownership of normal HoopStars business decisions

Explore General Manager – Marketing and Ecommerce Growth at Community Sports Partners. Review requirements and application details.