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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in building AI-driven marketing workflows and automations, leveraging platforms like 6sense and Salesforce to optimize GTM strategies. Proven ability to manage cross-functional teams and deliver complex projects while ensuring compliance and data security.
Highest-signal resume keywords
Marketing OperationsGTM Systems EngineeringAutomation and IntegrationAI-Assisted WorkflowsBDR/SDR Operations
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Marketing AutomationAPIsWebhooksIPaaSSalesforceMarketo6senseLead RoutingAttributionCampaign Automation
Soft Skills
Problem SolvingProactiveRelationship BuildingStrategic ThinkingCommunication
Tools & Technologies
6sense PlatformSales Engagement PlatformDialer ToolsMCP ConnectorsEnterprise LLM Platforms
Industry Keywords
B2B SaaSRevenue SystemsGTM StrategyCross-Functional CollaborationData Handling
Tech Stack
Tools & technologiesAssembly
About the role
Key responsibilities & impact- Build the AI architecture, agents, and workflows powering 6sense’s agentic GTM motion
- Build agentic workflows for end-to-end campaign creation using Claude and comparable enterprise LLM platforms
- Orchestrate agents across MCP connectors and optimize AI usage across the stack
- Partner with Growth, Customer, and Event Marketing to reduce manual production time, with human review in the loop
- Automate Marketing work management using centralized product, persona, positioning, and channel context
- Build reusable patterns, templates, and playbooks for Marketing teams
- Build best-in-class use of the 6sense platform within a headless GTM architecture using external tools, APIs, and MCP
- Build BDR prospecting automation for account prioritization, research assembly, outreach drafting, and task automation
- Own the BDR technology stack, including the sales engagement platform and dialer
- Identify BDR productivity bottlenecks, prioritize and ship fixes, and measure results
- Embed security, privacy, compliance, data handling, agent permissions, and access controls into workflows
- Identify design or scale risks before workflows and agents ship
- Run technical experiments and iterate based on performance data and pipeline impact
- Manage, coach, and prioritize work for one BDR Operations Specialist
- Run intake and prioritization of automation requests across stakeholders
- Influence senior Marketing and Revenue leaders and partner across Marketing Operations, Revenue/Growth Marketing, Customer and Event Marketing, BDR Leadership, RevOps, and IT
- Deliver success measured by increased pipeline per BDR, improved speed-to-lead and routing accuracy, reduced manual BDR and campaign-production time, reliable production agents, adoption across Marketing, and zero unreviewed customer-facing incidents
Requirements
What you’ll need- 7+ years in marketing operations, GTM/revenue systems engineering, or marketing automation
- Ownership of complex GTM systems, cross-functional roadmap delivery, and executive stakeholder management
- Hands-on experience building automations and integrations across a marketing/RevOps stack, such as Salesforce, Marketo, and 6sense or comparable ABM/intent platforms
- Experience with APIs, webhooks, and iPaaS
- Strong understanding of top-of-funnel GTM and BDR/SDR operations, including lead routing, scoring, handoff SLAs, sales engagement and dialer tooling, and attribution
- Experience building AI-assisted workflows or agents using Claude or comparable LLM platforms
- Working fluency orchestrating agents through MCP connectors or similar
- Experience building content and campaign automation workflows from brief intake to first-draft assets
- B2B SaaS or subscription GTM experience, ideally across multiple regions, segments, or sales motions
- Experience managing, mentoring, or technically leading others
- Ability to translate business needs into practical technical delivery plans
- Ability to build effective relationships across Marketing, Sales, RevOps, and IT
- Curious and a natural problem solver
- Proactive with a strong bias to act
- Strategic ability to turn business strategy into tangible actions, workflows, and systems
- Comfortable communicating credibly with senior leaders across Marketing, Sales, and the executive team
Benefits
Comp & perks- Generous health insurance coverage
- Life insurance
- Disability insurance
- 401K employer matching program
- Paid holidays
- Self-care days
- Paid time off (PTO)
- Bonus program or commission plan may be available
- Stock options if approved by 6sense’s board
- Health coverage
- Paid parental leave
- Equipment and support for working and connecting with teams at home or in offices
- Learning and development initiatives
- Access to LinkedIn Learning
- Quarterly wellness education sessions
- Wellness days
- ERG-hosted events
