Advertising Strategist

97th Floor

. Build advertising strategies with content marketers, designers, and account directors .

Posted 9/18/2026full-timeLehi • Utah • United StatesJunior💰 $47,500 - $62,500 per yearWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in building and managing advertising campaigns across multiple platforms, utilizing strong analytical skills to optimize performance and achieve key advertising metrics. Proficient in client communication and strategic decision-making to align marketing strategies with business objectives.

Highest-signal resume keywords

Campaign ManagementGoogle AdsLinkedIn AdsAnalytical SkillsClient Communication

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Advertising StrategyA/B TestingKeyword ResearchPerformance AnalysisTroubleshooting

Soft Skills

Attention to DetailProblem-SolvingSelf-StarterContinuous LearningWritten Communication

Tools & Technologies

Google AnalyticsGoogle Tag ManagerGoogle WorkspaceGoogle SheetsMeta Ads

Industry Keywords

Advertising MetricsCampaign StrategyContent MarketingMarket ResearchBusiness Strategy

About the role

Key responsibilities & impact

Build advertising strategies with content marketers, designers, and account directors
Identify the best messages and channels for target audiences
Build and manage campaigns across Google, Meta, LinkedIn, Reddit, and other platforms
Conduct research to identify keywords and target audiences
Monitor accounts, conduct A/B testing, and adjust campaign strategy to achieve advertising results
Lead client communication about strategy, execution, and progress
Learn clients' business models and bottom-line factors to inform strategy decisions
Diagnose campaign performance issues and create corrective action plans
Apply new information and training to client accounts
Keep strategic and technical knowledge current across marketing trends, economics, business strategy, and platform/channel updates

Requirements

What you’ll need

Bachelor's degree in marketing or related field preferred, not required
1–2 years of experience in ads management
Experience reaching key advertising metrics through campaign strategy and execution
Strong analytical skills and extreme attention to detail
Excellent written and verbal communication skills
Outstanding troubleshooting, analytical, and problem-solving skills
Self-starter committed to continuous learning in an ever-changing environment
Experience with at least 2–4 advertising platforms, including Google Ads, LinkedIn Ads, Meta Ads, Microsoft Ads, TikTok Ads, Pinterest Ads, Twitter Ads, Google Analytics, or Google Tag Manager
Proficiency in Google Workspace, especially Google Sheets

Benefits

Comp & perks

Healthcare
Medical: 75% paid for employees; 50% for dependents
Dental: 75% paid for employees; 50% for dependents
Vision: 75% paid for employees; 50% for dependents
Life Insurance: 100% paid by 97th Floor (coverage = 1x salary, up to $350,000)
HSA with up to $150/month match
FSA option for dependent care
401(k) with up to 4% company match
ROWE (Results Only Work Environment)
No vacation policy and no time tracking; focus on results
Primary caregiver: 12 consecutive weeks paid parental leave
Secondary caregiver: 6 consecutive weeks paid parental leave
97th Floor Library: books purchased on request and library access
Online training and local conferences covered; occasional out-of-state events with travel included, with manager approval
On-site gym with 24/7 access, lockers, and showers
Thanksgiving Point Corporate Pass
Sundance Corporate Pass for winter and summer activities