Vice President, Strategic Account Management

A Place for Mom

. Strengthen and grow high-value partnerships across A Place for Mom’s network of senior living communities, REITs, and national or regional channels.

Posted 11/5/2026full-timeRemote • United StatesLead💰 $175,000 - $225,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in strategic account management and sales leadership, with a focus on driving revenue growth, improving customer satisfaction metrics like NPS, and managing complex relationships within the senior living industry. Proven ability to lead teams, develop effective account strategies, and enhance organizational effectiveness through innovative processes and tools.

Highest-signal resume keywords

Strategic Account ManagementSales LeadershipCustomer Relationship ManagementNPS ImprovementRevenue Growth Strategies

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Sales Strategy DevelopmentAccount PlanningPerformance Scorecard CreationData AnalysisCustomer Satisfaction Metrics

Soft Skills

Executive CommunicationRelationship BuildingNegotiation SkillsProblem SolvingCollaboration

Tools & Technologies

Microsoft Office SuiteGoogle WorkspaceCRM Platforms

Industry Keywords

Senior LivingSenior CareHigh-Value PartnershipsC-Suite EngagementReferral Business

About the role

Key responsibilities & impact

Strengthen and grow high-value partnerships across A Place for Mom’s network of senior living communities, REITs, and national or regional channels.
Drive revenue growth and move-in conversion through account strategies.
Own retention and network health, identifying at-risk or underperforming communities and flagging coverage gaps.
Improve provider performance on APFM referrals from the first family conversation through tour and move-in.
Drive complete, accurate, and current community information across the network.
Build provider performance scorecards and account planning processes.
Own provider NPS measurement, diagnosis, and improvement action plans.
Establish proactive communication standards for the account management team.
Lead executive-level business reviews connecting APFM referrals to move-ins, occupancy, and revenue.
Represent provider feedback within Product, Operations, Finance, and executive leadership.
Maintain influential relationships with senior living industry executives.
Represent APFM at industry conferences and events.
Lead, coach, and develop approximately 10 account managers.
Define account management competencies, activities, and performance expectations.
Manage team performance against revenue, provider performance, retention, and NPS objectives.
Partner cross-functionally to improve provider experience and measure account management impact.
Champion processes, tools, and structures that improve account management effectiveness at scale.
Perform other duties as assigned.

Requirements

What you’ll need

Bachelor’s degree from an accredited institution.
Minimum of 10 years of progressive experience in sales, strategic account management, or a combination of both.
Minimum of 5 years of proven sales and/or account management leadership experience.
Demonstrated experience managing complex, high-value customer relationships and engaging directly with C-suite, divisional, and regional executives.
Proven ability to build executive-level partnerships and serve as the primary strategic point of contact for key customers.
Experience developing and executing account management or sales strategies delivering measurable revenue, conversion, retention, and customer growth.
Strong commercial acumen, strategic thinking, and analytical capabilities.
Experience managing teams through data, including building scorecards and defining leading and lagging indicators.
Experience improving a customer satisfaction or loyalty metric such as NPS.
Exceptional executive communication, relationship-building, negotiation, and presentation skills.
Ability to work collaboratively across functions and influence without direct authority.
Proven ability to navigate ambiguity, solve complex business challenges, and independently drive initiatives.
Experience implementing new processes, tools, and approaches to improve organizational effectiveness.
Proficiency in Microsoft Office Suite, Google Workspace, and CRM platforms.
Ability and willingness to travel approximately 25% of the time.
Senior living or senior care industry experience strongly preferred.
Established relationships with senior living industry executives and decision-makers preferred.
Experience leading account management teams responsible for large, complex, multi-location or enterprise-level customer portfolios preferred.
Previous experience in both direct sales and strategic account management preferred.
Experience in a two-sided marketplace, referral, or lead-generation business preferred.
Familiarity with senior living sales and operating metrics preferred.

Benefits

Comp & perks

Variable Bonus: $100,000
401(k) plus match
Dental insurance
Health insurance
Vision insurance
Paid Time Off