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Tech Stack
Tools & technologiesSQLTableau
About the role
Key responsibilities & impact- Develop, analyze, interpret, and communicate relevant insights and trends to influence strategies that grow and retain ACA’s total membership base
- Present results and solutions to the senior leadership team
- Perform statistical analysis to identify variances, trends, and correlations in member demographics, purchasing behaviors, product utilization, membership penetration, and audience retention rates
- Develop target audience models for membership acquisition and salvage campaigns
- Assist in membership budget planning, forecasting, and reporting
- Prepare narrative reports, charts, and illustrations focused on membership metrics
- Analyze membership data daily, weekly, monthly, quarterly, and annually to identify new and renewal performance trends across sales channels
- Assess membership renewal trends and reevaluate renewal programs as needed
- Compile and analyze direct mail results, reporting findings and recommendations to senior leadership
- Study data from multiple sources to identify improvement areas and make recommendations for leadership decision-making
- Provide analytical support to marketing and other business areas for membership acquisition and retention campaigns
- Analyze data and processes for anomalies and quality issues; coordinate resolution with appropriate business areas
- Develop, schedule, and oversee delivery of recurring results and deliverables for executive leadership membership reports
- Create and maintain process documentation, policies, and procedures
- Protect and strengthen the AAA brand
- Perform other duties as assigned
Requirements
What you’ll need- Bachelor's degree in Information Management, Mathematics, Economies, Statistics, or related field preferred
- Minimum 3+ years of experience as a data analyst
- Strong analytical, problem solving and decision-making skills
- Budget planning, forecasting and report building experience
- Excellent communication and presentation skills
- Proficiency with SQL, Microsoft Office applications or other business intelligence applications is required
- Experience with a visualization tool such as Tableau or Power BI is helpful but not required
- Knowledge of statistical analysis techniques required
- Ability to apply, transform, communicate and present statistical knowledge clearly to various business lines
- Ability to analyze reports and provide insights and trends to assist in developing business plans for membership growth and retention
- Must be able to work independently
- May be required to travel to out-of-state conferences or meetings as needed
Benefits
Comp & perks- Annual Bonus Eligibility
- Hybrid schedule (3 days on-site weekly)
- Comprehensive health benefits package
- Generous accrued paid time off + 8 paid holidays
- 401(K) plan with company match up to 7%
- Professional development opportunities and tuition reimbursement
- Paid time off to volunteer & company-sponsored volunteer events throughout the year
- Free AAA Premier Membership
- Health & Wellness Program
- Health Concierge Service
- Life Insurance
- Short Term/Long Term Disability
- Medical, Dental, and Vision plan options
- Up to 2 weeks Paid parental leave
- 2+ weeks of PTO within your first year
- Paid company holidays
- Company provided volunteer opportunities + 1 volunteer day per year
- Continual learning reimbursement up to $5,250 per year
- Travel to out-of-state conferences or meetings may be required as needed