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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in building and optimizing Google Ads campaigns across various platforms while employing analytical skills to derive actionable insights from KPIs. Capable of managing budgets effectively and contributing to a performance marketing team with a structured approach to multitasking.
Highest-signal resume keywords
Google Ads Campaign ManagementAnalytical ThinkingBudget ManagementPerformance Marketing ExpertiseFluency in German
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Google AdsKPI AnalysisCampaign OptimizationPerformance MarketingGoogle AnalyticsGoogle Tag ManagerGoogle Merchant Center
Soft Skills
Structured Work ApproachMultitasking AbilityCreative Problem Solving
About the role
Key responsibilities & impact- Build, optimize, and scale Google Ads campaigns across Search, Shopping, Display, and YouTube
- Analyze KPIs, identify patterns, and derive concrete actions
- Manage budgets to maximize the return on every euro invested
- Implement optimizations based on the agency’s proven methodology and success principles
- Challenge campaign approaches and further develop them through ideas and improvement suggestions
- Strengthen the Performance Marketing team as a working student
Requirements
What you’ll need- Initial practical experience with Google Ads, for example through an internship, working student position, or personal project
- Analytical thinking and a genuine interest in understanding why numbers change
- Structured approach to work and the ability to keep track of multiple tasks at the same time
- Initial exposure to Google Analytics, Google Tag Manager, or Google Merchant Center is a plus, but not required
- Willingness to develop deep expertise in performance marketing and take on genuine responsibility
- Fluency in written and spoken German
Benefits
Comp & perks- Hybrid work in a modern office in the heart of Cologne
- MacBook and high-quality work equipment
- Support from an open-minded, motivated, and young team
- A fun atmosphere and great team events
- Urban Sports Club membership
- Genuine responsibility and a direct impact on the company’s success
- Attractive, performance-based compensation
- Exciting projects with well-known brands
- Friendly work environment with flat hierarchies
- Room for creative ideas and personal development
- Opportunity to bring your dog to the office
