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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in media sales and account management, with a strong ability to develop new business opportunities and maintain client relationships. Proficient in utilizing CRM tools and delivering integrated marketing solutions tailored to client needs.
Highest-signal resume keywords
Media Sales ExperienceClient Relationship ManagementCRM Platforms (Salesforce)Integrated Marketing Solutions DevelopmentPresentation and Negotiation Skills
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Business DevelopmentSales Cycle ManagementProspectingAccount ManagementDigital Media KnowledgePrint Media KnowledgeSocial Media KnowledgeContent Media KnowledgeEmerging Media KnowledgeProposal Development
Soft Skills
Excellent Communication SkillsRelationship ManagementIndependent JudgmentEffective Verbal CommunicationEffective Written Communication
Tools & Technologies
CRM ToolsSalesforce
Industry Keywords
AdvertisingMarketingClient-Facing SalesMedia TrendsSales Effectiveness
About the role
Key responsibilities & impact- Identify, develop, and manage new business opportunities
- Build strong, long-term client relationships
- Track sales activities and contact information
- Prospect for new clients based on territory, category, or opportunities identified by sales management
- Develop presentations and media plans with marketing and research teams
- Recommend media products and programs aligned with client needs and market trends
- Prepare monthly and annual territory reports and other sales activity information
- Maintain sales activity in a CRM tool or other available technology
- Manage client interactions through email, phone, in-person meetings and presentations, and virtual or in-person entertainment
- Partner with Sales, Marketing, and Research to create integrated media and marketing solutions
- Stay current on evolving media trends and identify opportunities to improve sales effectiveness, processes, and business growth
Requirements
What you’ll need- Bachelor’s degree (BA/BS) preferred in Business, Marketing, Communications, Advertising, or a related field
- 6+ years of experience in media sales, advertising sales, account management, business development, or a related client-facing sales role
- Experience prospecting, developing new business, growing existing business, and managing a portfolio of client accounts
- Strong knowledge of digital, print, social, content, and emerging media channels
- Experience developing and delivering client presentations, proposals, and integrated marketing solutions
- Ability to manage the full sales cycle from prospecting and needs assessment through proposal development, negotiation, closing, and ongoing account management
- Experience using CRM platforms such as Salesforce
- Excellent communication, presentation, negotiation, and relationship-management skills
- Regular and reliable job attendance
- Effective verbal and written communication skills
- Respect and understanding of others to maintain professional relationships
- Independent judgment in evaluating options and making sound decisions
- Home office environment with ability to work effectively amid moderate home environment noise
- AARP will not sponsor an employment visa for this position
Benefits
Comp & perks- 401(k)
- 100% company-funded pension plan
- Health, dental, and vision plans
- Life insurance
- Paid company and individual holidays
- Vacation leave
- Sick leave
- Caregiving leave
- Parental leave
- Performance-based recognition
- Peer-based recognition
- Tuition reimbursement
- Flexible and hybrid ways of working
- Collaborative, purpose-driven work environment
- Mentorship and growth opportunities
