Creative Director – Visual Storytelling

Abbott

. Lead Abbott's internal visual storytelling team across video, motion graphics, and photography .

Posted 10/16/2026full-timeUnited StatesLead💰 $149,300 - $298,700 per yearWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in leading visual storytelling initiatives, including video production, motion graphics, and photography, while maintaining high-quality standards and effective team management in a regulated healthcare environment.

Highest-signal resume keywords

Video Production LeadershipCinematography ExpertiseCreative Team ManagementPlatform-Specific Content CreationHealthcare Compliance Familiarity

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Video EditingMotion GraphicsCinematographyDocumentary FilmmakingCreative DirectionPost-Production ManagementInterviewing TechniquesVisual StorytellingProduction Workflow DevelopmentBudget Management

Soft Skills

CoachingMentoringPresentation SkillsCreative FeedbackCollaboration

Tools & Technologies

AI Production ToolsEditing SoftwareCamera EquipmentSound Design ToolsColor Grading Software

Industry Keywords

Healthcare BrandingHigh-Volume ProductionSocial Media ContentDocumentary CraftCreative Standards

About the role

Key responsibilities & impact

Lead Abbott's internal visual storytelling team across video, motion graphics, and photography
Own the creative vision and storytelling standards for all team-produced visual content
Review treatments, edits, and final work and maintain quality standards
Advise brand teams on selecting and using film, motion, and photography
Direct and shoot priority productions, including patient stories, brand films, and executive content
Lead on set and coach documentary interviewing and cinematography
Guide post-production through edit, color, sound, and motion design
Lead motion graphics and photography teams and establish a unified visual language
Develop editors, animators, and photographers through hands-on coaching
Create platform-specific edits and set standards for vertical and sound-off viewing
Build faster production models for social media
Partner with social and digital teams and use performance insights to shape content
Mentor and develop the team through creative feedback
Build workflows and intake processes for high-volume production
Manage budgets, freelancers, vendors, and equipment
Scale production crews while maintaining a small documentary footprint
Introduce AI production tools when they improve quality or speed

Requirements

What you’ll need

Experience running an in-house video studio for a major healthcare brand, including leading a team, setting standards, and delivering high volume across business lines
15+ years as a working director and cinematographer
Experience founding and running a production company for national brands
Deep documentary craft, including interviewing real people, finding true moments, and building emotion without a script
Experience leading multidisciplinary creative teams, including editors, motion designers, and photographers
Experience making platform-specific edits and working with social teams on feed-focused content
Comfortable in regulated healthcare review
Strong presentation skills to sell creative to senior leadership

Benefits

Comp & perks

Career development with an international company
Free medical coverage for employees via the Health Investment Plan (HIP) PPO
Excellent retirement savings plan with high employer contribution
Tuition reimbursement
Freedom 2 Save student debt program
FreeU education benefit toward a bachelor’s degree
Recognition as a great place to work in dozens of countries
Recognition as one of the most admired companies in the world by Fortune
Recognition as one of the best big companies to work for and a best place to work for diversity, working mothers, female executives, and scientists