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Abbott

Creative Director, Visual Storytelling

Abbott

. Lead Abbott's internal visual storytelling team across video, motion graphics, and photography .

Posted 10/16/2026full-timeAbbott Park • Minnesota • United StatesLead💰 $149,300 - $298,700 per yearWebsite

Core Competencies

Role fit
Core Competencies

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Demonstrates extensive experience in leading creative teams within a healthcare context, focusing on high-volume video production, storytelling standards, and platform-specific content creation. Proficient in documentary filmmaking, mentoring talent, and managing production workflows while ensuring quality and compliance.

Highest-signal resume keywords
Video Production LeadershipDocumentary Craft ExpertiseCreative Team ManagementPlatform-Specific Content CreationHealthcare Compliance Familiarity

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills
CinematographyVideo EditingMotion GraphicsPhotographyInterviewing TechniquesPost-Production WorkflowCreative Vision DevelopmentProduction Budget ManagementContent StrategyAI Production Tools
Soft Skills
Creative FeedbackPresentation SkillsMentoringCollaborationCoaching
Industry Keywords
Healthcare BrandVisual StorytellingSocial Media ContentHigh-Volume ProductionCreative StandardsDocumentary FootprintPerformance InsightsProduction Company ExperienceFreelancer ManagementQuality Standards

About the role

Key responsibilities & impact
  • Lead Abbott's internal visual storytelling team across video, motion graphics, and photography
  • Own the creative vision and storytelling standards for all team-produced visual content
  • Review treatments, edits, and final work and maintain quality standards
  • Direct and shoot priority productions including patient stories, brand films, and executive content
  • Lead on set and model documentary interviewing and cinematography craft
  • Guide post-production through editing, color, sound, and motion design
  • Lead motion graphics and photography teams and establish a unified visual language
  • Develop editors, animators, photographers, and other team members through hands-on coaching
  • Create platform-native edits and set craft standards for vertical and sound-off viewing
  • Build faster production models for social content
  • Partner with social and digital teams and use performance insights to shape content
  • Mentor and develop the team through creative feedback
  • Build workflows and intake processes for high-volume production
  • Manage budgets, freelancers, vendors, and gear
  • Scale crews for major productions while maintaining a small documentary footprint
  • Introduce AI production tools where they improve quality or speed

Requirements

What you’ll need
  • Experience running an in-house video studio for a major healthcare brand: leading a team, setting standards, and delivering high volume across business lines (portfolio required)
  • 15+ years as a working director and cinematographer
  • Experience founding and running a production company for national brands
  • Deep documentary craft, including interviewing real people, finding true moments, and building emotion without a script
  • Experience leading multidisciplinary creative teams, including editors, motion designers, and photographers
  • Experience making platform-specific edits and working with social teams on content built for the feed
  • Comfortable in regulated healthcare review
  • Strong presentation skills to sell creative to senior leadership

Benefits

Comp & perks
  • Career development with an international company
  • Free medical coverage for employees via the Health Investment Plan (HIP) PPO
  • Excellent retirement savings plan with high employer contribution
  • Tuition reimbursement
  • Freedom 2 Save student debt program
  • FreeU education benefit toward a bachelor’s degree