Group Downstream Marketing Manager, Acute

Abbott

. Establish the marketing vision and annual objectives, goals, strategies, and key initiatives for the US marketing organization .

Posted 10/2/2026full-timeUnited StatesSeniorLead💰 $129,300 - $258,700 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in developing and executing marketing strategies within the medical device industry, particularly in cardiology and heart failure. Proven ability to lead cross-functional teams, manage budgets, and drive product commercialization while ensuring regulatory compliance.

Highest-signal resume keywords

Marketing Strategy DevelopmentTeam Leadership and CoachingProduct Launch ExperienceRegulatory Compliance KnowledgeAnalytical and Project Management Skills

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Marketing Vision EstablishmentBudget ManagementProduct CommercializationPerformance AssessmentCross-Functional Team LeadershipMarket AnalysisIntegrated Marketing PlanningResource AllocationProject PrioritizationCardiology Experience

Soft Skills

Interpersonal SkillsVerbal and Written CommunicationOrganizational SkillsMultitasking AbilityCoaching and Mentoring

Certifications & Qualifications

Bachelor's DegreeMBA Preferred

Industry Keywords

Medical DevicePharmaceuticalHeart FailureFDA ComplianceField Experience

About the role

Key responsibilities & impact

Establish the marketing vision and annual objectives, goals, strategies, and key initiatives for the US marketing organization
Manage a team of high-performing individuals and provide formal and informal coaching
Conduct regular performance assessments
Execute global product launch planning, including business objectives, product positioning, and key selling messages
Lead cross-functional teams to develop revenue growth programs, competitive insight, and proactive positioning
Manage monthly, quarterly, and annual budgets
Allocate resources to meet established business goals
Lead product commercialization strategy and tactic planning and execution
Build relationships with key opinion leaders and customers to develop and drive marketing strategies
Serve as the Heart Failure team focal point for CardioMEMS product and market knowledge, planning/execution, and business objectives
Direct and coordinate Marketing and Market Development activities
Establish marketing project priorities and allocate resources and workload
Analyze competition and develop product positioning and differentiation tools
Ensure appropriate training and education for personnel using or applying division products
Develop and execute marketing strategies through cross-divisional collaboration, planning, and influence
Analyze strategy results to ensure sales and profit objectives are achieved
Develop integrated marketing plans with internal business partners to drive product mix and grow Abbott’s Heart Failure franchise
Train, coach, mentor, and evaluate team members and support group personnel
Prepare and manage the annual department budget
Hire and retain diverse, highly qualified staff and manage execution through coaching and mentoring
Maintain a safe and professional work environment
Maintain regulatory compliance and positive collaboration with employees, customers, contractors, and vendors
Perform other related duties as assigned

Requirements

What you’ll need

Bachelor's degree in business, science/engineering, nursing, or equivalent
10+ years of progressively responsible business experience in a medical device or pharmaceutical company or equivalent
3+ years of demonstrated experience at a managerial (supervisory) level, including prior manager-level leadership experience at a medical technology company preferred
Extensive experience including launch of US medical products
Strong interpersonal and people management skills
Strong analytical and project management skills
Ability to effectively prioritize projects aligned with corporate priorities
Strong leadership skills, including setting goals and providing respectful positive and constructive feedback
Strong verbal and written communication skills
Ability to multitask, prioritize, and meet deadlines
Strong organizational, planning, and follow-up skills; ability to hold others accountable
Ability to work in a highly matrixed and geographically diverse business environment
Ability to work effectively within a fast-paced, changing team environment
Ability to maintain regular and predictable attendance
Ability to travel up to 35%
MBA preferred
Cardiology experience, especially within the heart failure space
Field experience a plus
Experience working in a broader enterprise/cross-division business unit model preferred
Ability to comply with U.S. Food and Drug Administration (FDA) and other regulatory requirements

Benefits

Comp & perks

Career development with an international company
Free medical coverage eligibility through the Health Investment Plan (HIP) PPO medical plan
Excellent retirement savings plan with a high employer contribution
Tuition reimbursement
Freedom 2 Save student debt program
FreeU education benefit
Diverse career opportunities
Health and wellness benefits