Acadia

SEO Marketing

• Lead day-to-day management of assigned clients as the SEO subject matter expert
• Oversee research, analysis, insights, requirements, and reporting for assigned accounts
• Directly manage team members, set expectations, and review performance and deliverables
• Conduct content, technical, and reputation audits and turn insights into client recommendations
• Guide site designs, redesigns, and migrations according to SEO best practices
• Identify opportunities and present recommendations to clients and the department
• Lead client calls, communicate channel performance and industry updates, and track next steps
• Manage vendor relationships and utilization of Rio, Yext, Stat, and Semrush
• Recommend SEO best practices for site content, page templates, videos, and other assets
• Monitor performance and anomalies
• Collaborate with SEO Analysts, Copywriters, Managers, Directors, and Account Services
• Contribute to SEO thought leadership, internal projects, training videos, and vendor meetings
• Support new business initiatives and department growth

SEO Manager

Account Manager

• Strategically manage the assigned client book and define roadmaps to reach set goals
• Report on performance, including trends, tactics implemented, and next steps
• Outline priority action items for delegation
• Meet with direct reports to discuss priorities and support challenges or roadblocks
• Mentor Specialists and Junior Account Managers
• Act as a Navigator (peer buddy) for new Account Manager hires
• Drive measurable top-line growth, client retention, and satisfaction
• Serve as the subject matter expert for client relationship management
• Stay current on industry trends and best practices for client education and company thought leadership
• Contribute to collaborative team, department, and company calls

SEO Manager

Senior Account Manager