Paid Media Strategist

Accelerated Digital Media

. Create and execute integrated paid media, search engine marketing, and PPC strategies to drive qualified leads and/or sales .

Posted 11/12/2026full-timeRemote • Ohio • United StatesMid-LevelSenior💰 $68,000 - $78,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in creating and executing integrated paid media strategies across platforms like Google Ads and Microsoft Ads, with a strong focus on performance measurement and optimization. Proficient in client communication and collaboration, ensuring alignment with marketing objectives and KPIs.

Highest-signal resume keywords

Google Ads ManagementPPC Strategy DevelopmentCampaign Performance AnalysisClient Relationship ManagementDigital Marketing Trends Awareness

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Paid Media StrategyKeyword ResearchA/B TestingData AnalysisBudget ManagementSearch Engine MarketingPerformance ReportingCompetitor AnalysisAudience TargetingSpreadsheet Functions

Soft Skills

Critical ThinkingProblem-SolvingOrganizational SkillsVerbal CommunicationWritten Communication

Tools & Technologies

Google AnalyticsKeyword PlannerChatGPTMicrosoft AdsMeta AdsBing AdsLinkedIn Ads

Industry Keywords

Digital MarketingPaid AdvertisingLead GenerationROI OptimizationClient-Facing Work

About the role

Key responsibilities & impact

Create and execute integrated paid media, search engine marketing, and PPC strategies to drive qualified leads and/or sales
Plan and execute paid media strategies across Google Ads, Microsoft Ads, and social platforms
Lead quarterly or monthly planning sessions and present strategic roadmaps aligned with client objectives and KPIs
Measure and report campaign performance, lead trends/revenue, budget allocation, search-term quality, and other metrics
Create action-oriented monthly reports with performance analysis and strategic recommendations
Collaborate with immediate and cross-departmental teams on client-aligned marketing strategies
Conduct competitor and audience analysis to identify opportunities and industry trends
Perform keyword research and analyze creative assets for optimization recommendations
Lead client calls, present complex data accessibly, and maintain regular communication
Stay current on digital marketing trends, algorithm shifts, industry updates, and platform changes
Implement personalized strategies across paid media platforms to maximize efficiency and ROI
Develop and execute A/B testing strategies using advanced bidding and audience targeting
Manage and optimize paid media budgets across channels and keywords
Oversee end-to-end implementation of paid media campaigns across multiple platforms
Participate in team meetings and contribute to the agency knowledge base
Work remotely with limited travel obligations

Requirements

What you’ll need

3-4 years experience preferred; demonstration of exemplary performance may supersede experience requirement
Experience in digital marketing or paid advertising through coursework, internships, a previous role, or related digital marketing experience in Google Ads, Bing Ads, Meta Ads, LinkedIn Ads, and other paid media platforms
Experience in Google Analytics or other analytics tools where you've measured results
Critical thinking, problem-solving, and troubleshooting skills
Strong verbal and written communication skills for client-facing work
Organizational skills and ability to manage and prioritize multiple projects
Customer service experience managing client relationships or influencing customer experience
Expertise in spreadsheet functions and formulas for analyzing, identifying trends, and summarizing data
Consultative, analytical background through agency or client freelance contracts
Ability to use Keyword Planner, ChatGPT, or related tools to develop and evaluate optimization strategies
Must be located in the USA
We are unable to sponsor or take over sponsorship of an employment Visa at this time

Benefits

Comp & perks

High-character, fun, and cohesive work culture
PTO that is genuinely encouraged
Affordable, low-deductible health insurance plans
Employer-paid life insurance
Short & long term disability insurance
401k with company match
Remote work flexibility
Supportive, transparent, and accessible leadership that welcomes ideas, insights & feedback
Professional/individual development stipend
Competitive base salary