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Digital Marketing Coordinator
Access Credit Union. Administer and maintain Access Credit Union’s digital channels, including brand websites, in-branch displays, social media, and corporate intranet .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in digital content creation and management across various platforms, including social media and email marketing, while ensuring compliance with industry standards. Proficient in utilizing content management systems and digital marketing tools to enhance audience engagement and optimize digital channels.
Highest-signal resume keywords
Digital Content CreationSocial Media ManagementEmail Marketing CampaignsHubSpot ProficiencyContent Management Systems
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Digital Content CreationEmail MarketingContent Management SystemsDigital Signage AdministrationPhotographyGraphic DesignVideo ProductionSearch Engine OptimizationDigital MarketingAudience Engagement
Soft Skills
Interpersonal SkillsCommunication SkillsOrganizational SkillsAttention to DetailDecision-Making
Tools & Technologies
HubSpotMicrosoft Office SuiteThoughtFarmerSocial Media PlatformsDigital Banking Properties
Industry Keywords
Digital MediaMarketingCASL ComplianceContent Calendar MaintenanceFast-Paced Environment
About the role
Key responsibilities & impact- Administer and maintain Access Credit Union’s digital channels, including brand websites, in-branch displays, social media, and corporate intranet
- Administer social media channels, including posting, engagement, and content calendar maintenance across Facebook, Instagram, LinkedIn, and Google MyBusiness branch listings
- Coordinate and create digital content, including short-form video, photography, graphics, captions, and stories/reels
- Monitor digital content trends, platform best practices, and audience engagement
- Execute email marketing campaigns, maintain email marketing lists, and ensure CASL compliance
- Administer digital branch channels such as indoor and outdoor digital signage, TVs, iPads, and related platforms
- Support internal communications via the ThoughtFarmer intranet platform
- Support development and maintenance of online and mobile app digital banking properties with the Digital Banking Integration team, including testing new features and upgrades
- Work with the Digital Marketing Specialist to keep website and social media content current, optimize search rankings, and ensure cohesive digital channels
- Perform other tasks and/or responsibilities assigned by the manager
Requirements
What you’ll need- Minimum 3 years of job-related experience in the digital media and/or marketing field
- Previous experience creating digital content for a variety of digital solutions
- Previous experience with content management systems and applications
- Proficient knowledge of the HubSpot marketing platform is considered a strong asset; working knowledge is appreciated
- Working knowledge of the Microsoft Office Suite
- Excellent interpersonal and communication skills, both verbal and written
- Ability to work in a fast-paced team environment and perform well under pressure
- Ability to prioritize using sound judgment to make timely and effective decisions
- Organization skills and attention to detail with a high degree of accuracy
- Ability to follow standardized policies and procedures
- Required to attend a Winnipeg location on an as-needed basis
Benefits
Comp & perks- 100% company paid health benefits
- Employer-matched pension plan
- Continuing education
- Career advancement opportunities
- Competitive compensation