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Acorns

Senior Growth Marketing Associate, Emerging Media & Planning

Acorns

. Own CTV and Podcast paid media strategy, execution, and performance end-to-end .

Posted 9/18/2026full-timeRemote • California • United StatesSenior💰 $94,000 - $108,000 per yearWebsite

Core Competencies

Role fit
Core Competencies

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Demonstrates expertise in CTV and Podcast paid media strategy, execution, and performance management, with a strong focus on data-driven optimization and cross-functional collaboration. Proven ability to manage agency relationships and deliver on performance KPIs while balancing brand-building and growth targets.

Highest-signal resume keywords
CTV Campaign ManagementPodcast Media StrategyPerformance MarketingProject ManagementData Analysis

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills
Performance MarketingCTV Campaign ManagementPodcast Media ManagementIncrementality StudiesDynamic Ad InsertionAudience TargetingCreative Asset DevelopmentPerformance ReportingOptimization StrategiesWorkback Schedule Creation
Soft Skills
Stakeholder CommunicationAgency Relationship ManagementCross-Functional CollaborationProblem SolvingFeedback Provision
Industry Keywords
CTV EcosystemPodcast Attribution MethodologiesPublisher PartnershipsMeasurement ApproachesPerformance KPIs

About the role

Key responsibilities & impact
  • Own CTV and Podcast paid media strategy, execution, and performance end-to-end
  • Manage CTV and Podcast agency relationships and hold partners accountable to performance and delivery standards
  • Develop and execute testing roadmaps covering audience targeting, creative formats, publisher mix, and buying strategies
  • Partner with Analytics on incrementality and lift studies
  • Translate study results into optimization actions and investment recommendations
  • Brief channel-specific creative assets and provide performance- and brand-focused feedback
  • Balance brand-building and performance objectives against CAC and growth targets
  • Coordinate integrated planning across the paid marketing team
  • Maintain workback schedules for paid campaign launches
  • Flag risks, inform stakeholders, and ensure launch deadlines are met
  • Coordinate creative requests across channels
  • Confirm tracking is scoped, implemented, and QA'd before launches
  • Serve as a central communication point across paid marketing, creative, analytics, and agency partners

Requirements

What you’ll need
  • 3–5 years of experience in performance marketing or paid media
  • Direct, hands-on experience running CTV and/or Podcast campaigns against performance KPIs
  • Deep familiarity with the CTV ecosystem, including streaming platform dynamics, publisher relationships, measurement approaches, inventory quality, and targeting strategies
  • Experience managing Podcast media across host-read, produced, and programmatic ad formats
  • Experience with dynamic ad insertion, publisher partnerships, and podcast-specific attribution methodologies
  • Ability to manage agency relationships, set clear expectations, and drive performance accountability
  • Experience designing and interpreting incrementality studies, MMM inputs, and channel-level performance reporting
  • Ability to translate data into clear recommendations
  • Proven project management and coordination skills
  • Experience building workback schedules, aligning stakeholders, and proactively resolving blockers
  • Experience working cross-functionally with creative, analytics, and external agency partners
  • Commitment to Acorns' mission of helping everyday people build financial security
  • Work authorization or eligibility for employment in the United States, verified through E-Verify

Benefits

Comp & perks
  • Remote-first flexibility
  • Optional access to office space in Irvine, CA
  • Sign-on bonus
  • Equity grants
  • Discretionary cash bonus awards
  • Medical benefits
  • Financial benefits
  • 401(k) eligibility
  • Vacation time
  • Sick time
  • Parental leave