Digital Program Manager

Acosta

. Develop quality content and graphic campaigns and disseminate them through social and in-store channels for client programs .

Posted 11/5/2026full-timeBentonville • United StatesMid-LevelSenior💰 $60,000 - $70,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in developing and managing content and graphic campaigns across social and in-store channels, with a strong focus on influencer marketing and performance measurement. Proficient in analytics and reporting, ensuring alignment with brand voice and effective client communication.

Highest-signal resume keywords

Content DevelopmentInfluencer Marketing ManagementSocial Media AnalyticsClient Liaison SkillsOrganizational Skills

ATS Keywords

Tailor your resume

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Content CreationGraphic DesignPerformance MeasurementCampaign ExecutionBrand Voice AdherenceRetail Marketing TrendsUGC Strategy DevelopmentDigital Content IntegrationAnalytics ReportingSocial Media Monitoring

Soft Skills

Interpersonal SkillsOrganizational SkillsAutonomous Work AbilityPressure ManagementProfessional Communication

Tools & Technologies

Social Media PlatformsContent Scheduling ToolsPerformance Measurement ToolsAnalytics SoftwareGraphic Design Software

Industry Keywords

Retail MarketingShopper EngagementContent InnovationCreator-Led ExperiencesEmerging Digital Platforms

About the role

Key responsibilities & impact

Develop quality content and graphic campaigns and disseminate them through social and in-store channels for client programs
Act as client liaison for content approvals, responses, and new initiatives
Create monthly and final program performance recaps
Monitor competitor activity and emerging trends in content performance
Manage program critical paths, weekly meeting agendas, and contact reports
Develop and manage influencer marketing programs, including identification, recruitment, contract coordination, content approvals, campaign execution, and performance measurement
Research retail marketing trends, shopper engagement tactics, content innovation, and creator-led experiences
Develop UGC strategies and manage content creation opportunities across social, digital, and shopper marketing channels
Develop creative concepts integrating influencers, creators, digital content, and shopper engagement for demonstrations, roadshows, product launches, and experiential events
Perform other duties as assigned

Requirements

What you’ll need

Bachelor’s degree in Marketing, Media, Communications, PR, or related fields preferred.
Three years of relevant work experience
Proven ability to adhere to brand-specific voice and transition between multiple clients efficiently
Technical understanding of popular and new social platforms and tools for monitoring, scheduling, and measuring social media performance
Experience creating compelling, on-brand graphics and copy
Extensive platform-specific analytics and reporting knowledge
Ability to interact with clients and suppliers professionally and in a prepared manner
Ability to work autonomously and effectively under pressure in a fast-paced environment
Strong organizational and interpersonal skills with the ability to handle multiple priorities
Ability to keep abreast of emerging digital marketing platforms
Ability to sit for extended periods, typically 6+ hours per day
Ability to use a computer, including keyboard and mouse, for prolonged periods
Ability to lift and carry light items, typically 20+ pounds
Ability to reach, bend, or stoop occasionally
Ability to perform repetitive motions consistently throughout the day