Senior Manager, Retail Media Ad Operations

Acosta

. Coach and mentor specialists and managers to become retail media solution experts .

Posted 9/24/2026full-timeUnited StatesSenior💰 $103,000 - $129,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in retail media strategies, including managing sponsored search and programmatic ad solutions, while effectively leading and mentoring teams to achieve client objectives. Proficient in performance marketing and data analysis to optimize campaigns and drive customer acquisition.

Highest-signal resume keywords

Retail Media Strategy DevelopmentSponsored Search ManagementProgrammatic Advertising ExpertiseTeam Leadership and CoachingPerformance Marketing Proficiency

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Retail Media SolutionsPerformance MarketingConversion OptimizationCampaign ManagementData AnalysisKeyword ResearchA/B TestingAudience SegmentationReal-Time BiddingMicrosoft Excel

Soft Skills

Analytical SkillsProblem-SolvingCommunicationCollaborationMultitasking

Tools & Technologies

SkaiHelium10PacvueAnalytic IndexAmazon Marketing CloudIntentwiseGoogle DV360The Trade DeskAmazon DSP

Industry Keywords

Retail MediaSponsored SearchProgrammatic AdvertisingClient ObjectivesE-Commerce FeaturesMedia AgenciesAd Technology PartnersCross-Functional CollaborationClient PresentationsMarket Trends

Tech Stack

Tools & technologies

Cloud

About the role

Key responsibilities & impact

Coach and mentor specialists and managers to become retail media solution experts
Train sponsored ad and programmatic specialists in best practices and operational processes
Inspire direct reports to achieve quarterly, annual, and long-term goals
Foster open communication and 360-degree feedback
Collaborate across matrixed organizations and departments
Lead technical projects improving customer experience and introducing retail media e-commerce features
Support the Senior Director of Retail Media Operations with team development, routines, and vision
Develop and execute retail media strategies focused on sales and visibility
Guide campaign planning for CTV, OLV, Display, and Paid Social
Build relationships with media agencies, client teams, retailer partners, and ad technology partners
Align advertising strategies with brand management, product, and integrated marketing teams
Support retail media initiatives for product launches, top sellers, seasonal campaigns, and emerging trends
Create client-focused proposals and presentations
Lead client meetings and present quarterly and annual business reviews
Manage sponsored search and programmatic campaigns, including keyword research, setup, targeting, bidding, budgets, and performance analysis
Review campaign billing and identify process improvements
Monitor and optimize targeting, keywords, bids, and ad placements using data insights
Conduct post-campaign analysis, reporting, A/B testing, and performance experiments
Identify upselling, innovation, and efficiency opportunities
Monitor competitor strategies, algorithm updates, and industry trends
Manage strategic partnerships across retail media networks and technology partners
Undertake additional responsibilities to support team and client requirements

Requirements

What you’ll need

8+ years of experience in managing retail media sponsored search and programmatic ad solutions across Amazon, Walmart, Target, and Instacart, with a track record of achieving client objectives
5+ years of experience leading and coaching a team, ideally with 3–5 direct reports
Understanding of SEM to pair with programmatic advertising
Proficiency in performance marketing, conversion optimization, and online customer acquisition
Expertise in retail media ad technology such as Skai, Helium10, Pacvue, Analytic Index, Amazon Marketing Cloud, and Intentwise
Strong analytical, problem-solving, multitasking, communication, and collaboration skills
Advanced Microsoft Excel proficiency, including formulas, functions, and pivot tables
Project and campaign management experience across concurrent clients and campaigns
Ability to lead and present recommendations to clients
Ability to work cross-functionally and manage multiple priorities and deadlines
Expertise with one or more DSPs, such as Google DV360, The Trade Desk, or Amazon DSP
Expertise across three or more retail media solutions and associated ad technology
Understanding of programmatic buying, real-time bidding, and audience segmentation
Ability to maintain platform certifications and stay current with retail media industry trends