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Vice President, Client & Business Development
Acosta. Lead sales and client services strategy for the Brand business, accountable for revenue growth, margin performance, client retention, and new business development.
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in leading sales and client services strategies, with a strong focus on revenue growth, client retention, and new business development. Proven ability to build and manage senior-level relationships within the CPG sector and deliver integrated brand solutions across various marketing channels.
Highest-signal resume keywords
Sales Strategy DevelopmentClient Relationship ManagementCross-Functional Team LeadershipExperiential Marketing ExpertiseRevenue Growth Management
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Business DevelopmentAccount ManagementShopper MarketingExperiential MarketingRetail ExecutionFinancial Performance MonitoringPipeline ManagementStrategic Account ManagementNegotiation SkillsCommercial Strategy Setting
Soft Skills
Interpersonal SkillsWriting SkillsLeadership SkillsProblem-Solving SkillsOrganizational Judgment
Industry Keywords
CPGIntegrated MarketingClient SolutionsDigital MediaCreative ProductionStakeholder ManagementClient SatisfactionProject ManagementField ExecutionRetail Services
About the role
Key responsibilities & impact- Lead sales and client services strategy for the Brand business, accountable for revenue growth, margin performance, client retention, and new business development.
- Build and convert a strong pipeline of brand-direct opportunities through senior-level relationships with current and prospective CPG clients.
- Lead, coach, and develop sales, business development, account management, client services, and project management team members.
- Partner across Retail, Operations, Field, Integrated Marketing, Finance, and Shared Services to deliver scalable client solutions from sale through execution.
- Translate client goals into program strategies, timelines, budgets, success measures, and execution requirements.
- Advance integrated brand solutions across experiential marketing, demos, shopper marketing, digital media, creative, production, roadshows, and related services.
- Monitor pipeline health, financial performance, client satisfaction, and execution quality; identify growth opportunities and resolve risks.
- Serve as a senior client and internal escalation leader for complex business, contract, billing, execution, or cross-functional issues.
- Perform other duties as assigned.
Requirements
What you’ll need- Bachelor’s degree in Business, Marketing, Sales, Management, or a related field required; equivalent experience may be considered.
- 10+ years of progressive leadership experience in sales, client services, account leadership, shopper marketing, experiential marketing, retail services, CPG, or a related commercial environment.
- Proven success growing revenue, developing new business, retaining strategic clients, and leading cross-functional teams.
- Experience with CPG brands, retail partners, shopper marketing, experiential programs, or in-store execution preferred.
- Strong interpersonal and highly developed writing skills; acute attention to detail.
- Executive presence with strong leadership, negotiation, consultative selling, and strategic account management skills.
- Ability to set commercial strategy, build pipeline, close opportunities, and manage revenue and margin performance.
- Knowledge of brand marketing, shopper engagement, retail execution, experiential programming, demos, digital, creative, production, and integrated client solutions.
- Ability to lead through influence across sales, client services, operations, finance, field execution, integrated marketing, and project management teams.
- Excellent communication, presentation, financial acumen, problem-solving, and stakeholder management skills.
- Strong organizational judgment with the ability to prioritize, make decisions, and deliver results in a fast-paced environment.
- Sit for extended periods (typically 6+ hours per day).
- Use a computer, including keyboard and mouse, for prolonged periods.
- Lift and carry light items, typically 20+ pounds.
- Reach, bend, or stoop occasionally to access files or office materials.
- Maintain focus and attention for long periods of desk-based work.
- Follow clear directions.
- Perform repetitive motions consistently throughout the day.
- Travel as needed.
Benefits
Comp & perks- Hybrid work arrangement
- Travel as needed