Senior Paid Media Manager

Acquisition.com

. Own paid media campaigns from planning and launch through daily optimization, beginning with Meta and expanding to additional channels based on performance and business needs .

Posted 9/29/2026full-timeRemote • United StatesSenior💰 $80,000 - $100,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in managing paid media campaigns across platforms, with a strong focus on Meta and advanced analytical skills to optimize performance metrics such as CAC and ROAS. Proficient in implementing tracking mechanisms and utilizing AI tools to enhance campaign efficiency and reporting.

Highest-signal resume keywords

Paid Media Campaign ManagementMeta Advertising ExperienceAdvanced Analytical SkillsPixel Implementation and AuditingAI Workflow Optimization

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Paid Media ExperienceCampaign OptimizationAttribution AnalysisConversion API ImplementationUTM Structure ManagementDashboard ReportingExperiment Design and DocumentationPerformance ReportingBudget AccountabilityData Analysis

Soft Skills

Leadership-Ready CommunicationCollaboration Skills

Tools & Technologies

GA4Conversion TrackingServer-Side TrackingAI Tools

Industry Keywords

CACROASLead QualityRevenueProfitabilityTesting RoadmapCampaign PerformanceMarketing Strategy

About the role

Key responsibilities & impact

Own paid media campaigns from planning and launch through daily optimization, beginning with Meta and expanding to additional channels based on performance and business needs
Analyze channel and blended performance to improve CAC, ROAS, lead quality, revenue, and profitability while keeping spend on pace
Maintain measurement across pixels, tags, UTMs, conversion events, conversion APIs, server-side tracking, dashboards, and attribution analysis
Run a documented testing roadmap across creative, audiences, bidding, offers, landing pages, and funnels
Deliver performance reporting, surface risks and opportunities early, monitor platform changes, and use AI tools where they improve speed or quality
Partner with the Meta, Funnels & AI Performance Coach, Brand & Creative Director, Messaging & Copy Strategist, and marketing and sales teams
Meet results targets including spend within 5% of plan, regular tracking audits, at least two structured tests per active platform monthly, weekly reports, monthly reviews by the fifth business day, and quarterly channel-expansion recommendations

Requirements

What you’ll need

5+ years of hands-on paid media experience
Experience owning Meta campaigns and at least one additional major platform
Accountability for meaningful budgets and business results
Advanced analytical ability across advertising platforms, GA4, dashboards, and business data
Hands-on experience implementing and auditing pixels, conversion APIs, UTM structures, conversion events, and server-side tracking
Practical understanding of attribution limits
Experience designing, running, and documenting experiments
Clear, leadership-ready communication skills
Current knowledge of paid platform changes
Practical experience using AI to improve repeatable workflows
Working hours aligned to U.S.-based team collaboration and campaign needs

Benefits

Comp & perks

Unlimited PTO after six months, plus company-wide holidays
401(k) with a 3% company match after six months of continuous employment
Employer-funded profit-sharing 401(k) contributions with a three-year vesting schedule
One-time home office stipend
Fully paid annual team incentive trip
Monthly access to a gym, sauna, and cold plunge for Georgia-based employees
Twelve weeks fully paid parental leave for the primary provider and four weeks fully paid for the secondary provider, subject to length-of-service eligibility