Senior Digital Advertising Operations Specialist

Active Interest Media

. Own end-to-end management of direct-sold digital campaigns in Google Ad Manager, including order and line item setup, targeting, creative trafficking, QA, delivery monitoring, pacing, optimization, and wrap-up reporting .

Posted 10/13/2026full-timeRemote • United StatesSenior💰 $55,000 - $65,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in managing digital advertising campaigns, including strategy development, execution, and performance analysis. Proficient in utilizing tools like Google Ad Manager and Omeda for campaign management and reporting.

Highest-signal resume keywords

Google Ad ManagerEmail MarketingDigital Campaign StrategyGoogle AnalyticsHTML

ATS Keywords

Tailor your resume

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Digital Advertising OperationsCampaign ManagementReporting and AnalysisInventory ForecastingCreative TraffickingOptimizationSegmentationList ManagementTroubleshootingAdvanced Excel Skills

Soft Skills

Detail-OrientedSelf-MotivatedProactiveExcellent Communication SkillsClient-Service Mindset

Tools & Technologies

OmedaMicrosoft OfficeThird-Party Ad ServingCreative QA ToolsPhotoshop

Industry Keywords

Digital AdvertisingPublisher SideCampaign ReportingBrand SafetyViewability

About the role

Key responsibilities & impact

Own end-to-end management of direct-sold digital campaigns in Google Ad Manager, including order and line item setup, targeting, creative trafficking, QA, delivery monitoring, pacing, optimization, and wrap-up reporting
Develop and execute digital campaign strategy with Sales, translating advertiser goals and KPIs into campaign plans and recommending targeting, placements, and formats across sites, newsletters, and sponsored content
Build and deploy email campaigns and newsletter sponsorships through Omeda, including creative and tracking setup, testing, deployment, and post-send performance reporting
Work with sales teams, advertisers, and agencies to provide specifications, collect assets, lead kickoff and status calls, coordinate campaign information, build or reformat creatives, and meet deadlines
Provide screenshots, reporting, and optimization recommendations while troubleshooting client, creative, tag, and site issues
Provide detailed campaign reporting, evaluate success against client goals and benchmarks, deliver insights and recommendations, and identify upsell and renewal opportunities
Maintain ad operations best practices, documentation, and QA processes covering creative specs, brand safety, viewability, and discrepancy resolution
Improve workflows, tools, and processes with the Director of Digital Ad Operations and mentor junior team members

Requirements

What you’ll need

4+ years of related experience in digital advertising operations, ideally on the publisher/media side
Bachelor's degree preferred
Strong, hands-on experience with Google Ad Manager, including trafficking, inventory forecasting, reporting, and troubleshooting
Strong experience in email marketing, including building, deploying, and reporting on email campaigns and sponsorships using an email service platform (e.g., Omeda or similar), with an understanding of segmentation, deliverability, and list management best practices
Proven experience in digital campaign strategy: developing campaign plans, setting KPIs, analyzing performance, and recommending optimizations across display, email, and sponsored content
Proficient with Google Analytics, third-party ad serving and tracking, and Microsoft Office (Excel, Outlook, PowerPoint, Word); advanced Excel skills for reporting and analysis
Working knowledge of HTML, JavaScript, and rich media formats for creative QA and troubleshooting; Photoshop a plus
Self-motivated, proactive, detail-oriented, creative, and analytical, with the ability to manage multiple campaigns and deadlines simultaneously with minimal oversight
Excellent written and oral communication skills, with a collaborative, client-service mindset