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Regional Marketing Program Manager
Agilent Technologies. Plan, direct, and coordinate marketing programs and initiatives to support funnel generation and sales for South Korea .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in planning and executing marketing programs tailored to regional customer needs, with a strong focus on analytical technologies and market analysis to drive sales in the Pharma, Biopharma, and Environmental testing sectors.
Highest-signal resume keywords
Marketing Program ExecutionAnalytical Technologies KnowledgeCustomer Relationship ManagementMarket Trend AnalysisBusiness Development
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Marketing StrategyMarket AnalysisSales SupportFunnel GenerationCustomer Communication
Soft Skills
CollaborationCommunicationCustomer Engagement
Tools & Technologies
ChromatographyMass SpectrometrySpectroscopy
Certifications & Qualifications
Bachelor's DegreeMaster's DegreePost-Graduate Certification
Industry Keywords
PharmaBiopharmaFood TestingEnvironmental TestingMaterialsSemiconductorsAlternative EnergyApplied Chemicals
About the role
Key responsibilities & impact- Plan, direct, and coordinate marketing programs and initiatives to support funnel generation and sales for South Korea
- Tailor worldwide marketing programs to region-specific customer needs and create region-specific programs
- Determine the appropriate marketing tactics mix and own execution of marketing activities and customer communication in the assigned region/country
- Analyze market trends and competitor activities and convert them into tactical marketing and sales programs
- Consolidate business metrics, market trends, pricing, customer, and technology information for business units
- Enable communication flow between business units and sales channels
- Identify and develop business opportunities and provide information and support for the sales force
- Work closely with regional/country senior management to align sales and marketing functions
- Engage with customers to generate new customers and maintain current customer relationships
- Assist the sales force in the sales process
Requirements
What you’ll need- Bachelor's or Master's Degree or equivalent
- Post-graduate, certification, and/or license may be required
- Typically, at least 8+ years relevant experience for entry to this level
- Good understanding of analytical technologies such as chromatography, mass spectrometry, and spectroscopy
- Experience driving marketing programs in key target segments: Pharma, Biopharma, Food and Environmental testing, Materials, Semiconductors, Alternative Energy, and Applied Chemicals
- Willingness/ability to travel 25% of the time
Benefits
Comp & perks- Incentive-eligible position
- Full-time weekly schedule
- Day shift
- Travel required: 25% of the time