Field Marketing Manager – Central Region

AHEAD

. Develop and execute integrated field and regional marketing strategies for the Central Region .

Posted 9/21/2026full-timeRemote • United StatesMid-LevelSenior💰 $95,000 - $105,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in developing and executing integrated marketing strategies, with a strong focus on account-based marketing and pipeline generation. Proficient in analyzing campaign performance and utilizing data-driven insights to optimize marketing initiatives.

Highest-signal resume keywords

Account-Based Marketing (ABM)Integrated Marketing StrategiesProject ManagementMarketing AutomationData Analysis

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Pipeline GenerationCampaign Performance AnalysisEvent ExecutionKPI ReportingBudget Management

Soft Skills

Excellent Communication SkillsStrong Organizational SkillsAttention to DetailAbility to Manage Competing Priorities

Tools & Technologies

MarketoSalesforceDemandbase

Industry Keywords

Field MarketingDemand GenerationGTM StrategiesCustomer EngagementRegional Marketing

About the role

Key responsibilities & impact

Develop and execute integrated field and regional marketing strategies for the Central Region
Design and activate executive engagement programs, CxO-level experiences, and high-touch events
Lead regional demand generation and pipeline acceleration initiatives
Partner with sales, product marketing, demand generation, and GTM teams on messaging, campaigns, and audience targeting
Manage GTM and technology partner relationships and co-marketing programs
Drive account-based marketing strategies for high-value accounts
Analyze campaign performance, KPIs, and ROI and report impact to leadership
Communicate regional programs, assets, and campaign opportunities to sales
Collaborate with national and global teams to scale programs
Plan and execute regional events, customer roundtables, and partner activations
Manage the Central Region marketing budget
Represent AHEAD at conferences, executive forums, and customer engagements
Serve as the bridge between the Central Region and the broader marketing organization
Report directly to the Director of Field Marketing

Requirements

What you’ll need

Minimum Required – 5+ Years of experience in similar role
Proven experience developing and executing integrated, ROI-focused marketing and pipeline generation programs
Strong knowledge of account-based marketing (ABM) strategies and execution
Demonstrated expertise in project management and event execution
Familiarity with marketing automation and CRM platforms, ideally including Marketo, Salesforce, and Demandbase
Highly analytical, with a passion for using data to drive decisions and optimize performance
Excellent written and verbal communication skills
Strong organizational skills, attention to detail, and ability to manage competing priorities
Willingness to travel up to 40% as needed for business needs

Benefits

Comp & perks

Medical, Dental, and Vision Insurance
401(k)
Paid company holidays
Paid time off
Paid parental and caregiver leave
Sponsoring certifications and credentials for continued learning
Cross department training and development
Multi-million-dollar technology lab
AI application/resume review and interview recording/transcription opt-out options without penalty