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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in regional sales leadership, with a focus on revenue growth, performance analytics, and team development in high-sales environments. Proven ability to implement strategic initiatives and drive accountability across multi-unit operations.
Highest-signal resume keywords
Regional Sales PerformanceRevenue Growth StrategiesSales Funnel ManagementTeam Development and CoachingDirect-to-Consumer Healthcare Experience
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Revenue AttainmentPerformance AnalyticsForecastingPipeline ManagementSales MetricsMarket AnalysisKPI ManagementCRM SystemsOrganizational Change ManagementM&A Integration
Soft Skills
Emotional IntelligenceExecutive PresenceCommunication SkillsDecision-MakingAccountability
Industry Keywords
Healthcare SalesElective MedicineCosmetic SurgeryMedical AestheticsLuxury ServicesMulti-Market Revenue PortfolioSales LeadershipPerformance-Oriented EnvironmentTeam IntegrationPatient Journey Management
About the role
Key responsibilities & impact- Own regional sales performance and revenue attainment across the Mid-Atlantic territory
- Develop and execute regional strategies to accelerate revenue growth, improve conversion, and maximize market opportunity
- Create 30-, 60-, and 90-day turnaround plans for underperforming markets
- Evaluate center-level performance and diagnose revenue gaps across lead volume, scheduling, show rate, conversion, ASP, financing, capacity, staffing, refunds, and pipeline health
- Build regional forecasts and track risks, opportunities, pipeline health, and expected revenue
- Identify incremental growth opportunities through pipeline reactivation, referrals, local initiatives, partnerships, and existing-demand utilization
- Maintain command of regional and center-level KPIs and provide actionable reporting to senior leadership
- Establish performance expectations and hold leaders and individual contributors accountable
- Build, coach, retain, and develop a high-performing regional sales organization
- Participate in recruiting, interviewing, selection, onboarding, and performance management
- Maintain a meaningful presence in centers and coach consultations on discovery, value creation, objections, financing, closing, follow-up, and pipeline management
- Ensure teams manage the complete patient journey from inquiry through consultation, decision, procedure scheduling, and follow-up
- Partner with Operations, Marketing, Clinical Leadership, Finance, Practice Management, and executive Sales leadership
- Lead regional implementation of enterprise initiatives, pilots, products, pricing, financing programs, and promotional campaigns
- Represent the region on national leadership calls and share performance insights and best practices
Requirements
What you’ll need- 7+ years of progressive sales leadership experience, including significant multi-unit or regional responsibility
- Demonstrated success owning and growing a multi-market revenue portfolio
- Proven experience improving or turning around underperforming sales territories, markets, or teams
- Experience leading sales organizations within M&A or post-acquisition environments, including organizational change, team and process integration, go-to-market alignment, and revenue performance through transformation
- Strong preference for experience in direct-to-consumer healthcare, elective medicine, cosmetic surgery, medical aesthetics, luxury services, or another high-sales environment
- Demonstrated ability to lead through data while remaining engaged with frontline execution
- Advanced understanding of sales funnels, conversion metrics, forecasting, pipeline management, CRM systems, and performance analytics
- Proven ability to recruit, coach, develop, and retain high-performing sales talent
- Strong executive presence and ability to communicate across frontline, clinical, operational, and executive audiences
- High emotional intelligence and willingness to make difficult decisions and establish clear accountability
- Comfort operating in a fast-moving, performance-oriented environment
- Ability to travel approximately 50–75% throughout the region
- Must be able to sit or stand intermittently for an 8–12 hour shift
- Ability to push, pull, or lift up to 25 pounds
Benefits
Comp & perks- Competitive choices for health, dental and vision coverage
- 1x base salary in life insurance
- Short-Term and Long-Term Disability
- 401(k) and Roth IRA
- Vacation and sick days
- Company holidays
- Monthly performance-based bonus tied primarily to regional revenue attainment and defined business objectives