Senior Content Specialist

airSlate

. Create original, on-brand content across website pages, blog articles, email sequences, social posts, sales collateral, product one-pagers, and feature briefs .

Posted 9/29/2026full-timeRemote • Poland, United States, Romania, Ukraine, South AfricaSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in creating and optimizing content across various formats and channels, leveraging analytics tools to drive strategic decisions. Proficient in B2B SaaS marketing, with a strong understanding of SEO and conversion-focused writing.

Highest-signal resume keywords

Content CreationSEO FundamentalsB2B SaaS ExperienceAnalytics Tools ProficiencyProduct Marketing Collaboration

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Content OptimizationConversion-Focused WritingContent Management SystemsAI Writing ToolsPerformance Data Analysis

Soft Skills

Excellent Written CommunicationCollaboration

Tools & Technologies

GA4AhrefsChatGPTClaude

Industry Keywords

B2B MarketingSaaSContent Lifecycle ManagementGTM CampaignsSales Enablement

About the role

Key responsibilities & impact

Create original, on-brand content across website pages, blog articles, email sequences, social posts, sales collateral, product one-pagers, and feature briefs
Own content across its full lifecycle: briefing, production, publishing, optimization, and performance review
Partner with Product Marketing, Design, Sales, and Customer Success on product launches, GTM campaigns, and sales enablement
Optimize content using organic traffic, engagement, CTA conversion, and search visibility data
Maintain consistent messaging across channels and formats and correct messaging drift
Use analytics tools such as GA4 and Ahrefs to evaluate content performance and act on findings
Evaluate and adopt content technologies and platforms that improve quality or speed
Use AI writing tools such as ChatGPT and Claude for ideation, drafting, and iteration, applying editorial judgment
Work closely with the Principal Product Marketing Manager with direct visibility into product strategy and launches

Requirements

What you’ll need

Proven experience creating content across multiple formats and channels, with a portfolio showing range and quality
Experience in a B2B or SaaS environment
Solid grasp of SEO fundamentals and conversion-focused writing
Understanding of marketing fundamentals, including funnel stages and content’s role in each stage
Technical comfort with CMS platforms and publishing and collaboration tools
Structured, integrated use of AI writing tools in the content workflow
Excellent written English at C1 level or higher
B2B SaaS experience where content contributed directly to pipeline, trial activation, or product adoption
Experience working with Product Marketing or Product teams on launch content or feature messaging
Product marketing background or training
Track record of turning content performance data into strategic decisions

Benefits

Comp & perks

Flexible working environment with remote and hybrid working options
Ability to work from offices in the United States, Poland, Romania or Ukraine, or remotely from many countries
Competitive compensation
Performance-based bonus system
Stock options
Courses, conferences, and access to learning resources
Career growth and internal mobility opportunities
Comprehensive country-tailored health coverage
Wellness programmes and access to fitness options
Quarterly company-wide Mental Health Days
Flexibility for parents
airSlate Junior Club for kids
Company-wide family days
Pet-friendly approach
Charitable initiatives through the airSlate Care programme
Matching employee donations
Open communication and company-wide Q&A sessions with the CEO