Growth Marketer

Airwallex

. Own paid acquisition, including agency management, budget pacing, channel mix, creative testing, and reporting .

Posted 9/21/2026full-timeSan Francisco • California • United StatesMid-LevelSenior💰 $125,000 - $180,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in paid acquisition, lifecycle marketing, and conversion rate optimization, with a strong analytical ability to assess data quality and interpret results. Proficient in managing agency relationships and building measurement infrastructure to drive performance marketing initiatives.

Highest-signal resume keywords

Paid Acquisition ManagementLifecycle Marketing ProgramsConversion Rate OptimizationWebflow ExperienceHubSpot Experience

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Growth MarketingPerformance MarketingDemand GenerationData AnalysisCampaign OptimizationEvent TrackingAttributionTechnical SEOCreative TestingBudget Pacing

Soft Skills

Analytical AbilityCollaborationAdaptabilityProblem-Solving

Tools & Technologies

Tag ManagersAnalytics ToolsCMSLanding Page BuilderAI Tools

Industry Keywords

Startup MarketingEarly-Stage StartupsAgency ManagementPerformance ReportingContent Distribution

About the role

Key responsibilities & impact

Own paid acquisition, including agency management, budget pacing, channel mix, creative testing, and reporting
Build the measurement infrastructure through pixels, UTM conventions, event tracking, and attribution
Ship landing pages and conduct conversion rate optimization across page structure, forms, calls to action, and experiments
Own onboarding, nurture, and re-engagement lifecycle marketing programs end to end
Grow the T:0 newsletter list and other owned distribution channels
Own technical SEO and organic social publishing, including site structure, speed, indexing, schema, and content distribution
Provide a clear weekly report on performance, issues, and planned changes
Collaborate directly with the CEO, Chief of Staff, Product Marketer, and Founding GTM hire

Requirements

What you’ll need

3+ years in growth, performance marketing, demand generation, or a similar hands-on role
Experience running paid campaigns personally, including building, funding, and optimizing campaigns
Comfort with tag managers, UTM hygiene, analytics tools, and a CMS or landing page builder
Experience with Webflow and HubSpot
Strong analytical ability to assess data quality and interpret results
Ability to move quickly and launch scrappy solutions
Ability to work hybrid in San Francisco with in-office attendance 3 days per week (Mondays, Wednesdays, and Thursdays)
Legal authorization to work in the United States for any employer
Preferred: experience marketing to founders or early-stage startups
Preferred: experience at a pre-seed, seed, or Series A startup
Preferred: experience building lifecycle programs from zero
Preferred: aggressive use of AI tools for research, copy drafts, creative iteration, and analysis
Preferred: experience managing an agency or external vendor

Benefits

Comp & perks

Equity
Bonus
Medical insurance
Dental insurance
Vision insurance
401(k) plan
Short-term disability
Long-term disability
Basic life insurance
Well-being benefits
20 paid days of vacation
12 paid days of company holidays
Statutory minimum paid annual leave and public holidays