Head of Product Marketing

Akuity

. Own and evolve Akuity's top-level messaging and positioning across the product portfolio .

Posted 11/4/2026full-timeRemote • California • United States, CanadaLeadWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in product marketing strategy, including go-to-market execution, competitive intelligence, and team leadership. Proven ability to leverage data and metrics to drive marketing impact and revenue outcomes in a technical product environment.

Highest-signal resume keywords

Product Marketing ExperienceGo-To-Market StrategyData-Driven Decision MakingTeam ManagementCompetitive Intelligence

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Product MarketingMarketing Campaign ExecutionMetrics and ReportingCase Study DevelopmentSales Enablement

Soft Skills

Strategic ThinkingCollaborationInfluencing Skills

Tools & Technologies

HubSpotGoogle AnalyticsGoogle Tag Manager

Industry Keywords

Technical Product CompanySeries A/B StageOpen-Source-AdjacentDeveloper ToolsKubernetes Ecosystem

Tech Stack

Tools & technologies

Kubernetes

About the role

Key responsibilities & impact

Own and evolve Akuity's top-level messaging and positioning across the product portfolio
Set strategy for major product launches, including go-to-market timing, narrative arc, and cross-functional coordination
Build and scale GTM content and enablement infrastructure, including messaging frameworks, competitive battlecards, sales playbooks, presentations, case studies, and proof points
Partner with the CEO and product leadership on company narrative for press, analysts, investors, and the broader market
Establish and run competitive intelligence practice
Define customer proof and build case studies, reference programs, and proof-point systems
Represent product marketing in company-wide strategic planning and provide market and buyer perspective
Hire, develop, and eventually manage a product marketing team
Establish metrics and reporting cadence demonstrating impact on pipeline, win rates, and sales velocity

Requirements

What you’ll need

7+ years of product marketing experience, including at least 2+ years in a technical product company at Series A/B stage or comparable growth stage
Track record of building a product marketing function or major GTM motion from scratch
Experience using data and metrics to demonstrate marketing's impact on pipeline and revenue outcomes
Experience building, executing, and scaling marketing campaigns from concept through measurable results
Comfortable with HubSpot, Google Analytics, and Google Tag Manager
Able to set reporting standards for a growing team
Demonstrated ability to work directly with CEO, VP Product, and VP Sales on strategic narrative and positioning decisions
Experience in open-source-adjacent, developer tools, or infrastructure/Kubernetes-ecosystem companies
Experience managing and scaling relationships with external content or creative agencies
Experience building and managing a product marketing team, including hiring and developing early-career PMMs
Experience presenting to and influencing investor audiences

Benefits

Comp & perks

Equal opportunity employer
Collaborative, inquisitive, and dedicated team culture
Diversity-valuing workplace
Team members trusted to take responsibility and share ownership