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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in Marketing Operations and Growth Operations, with a strong focus on managing marketing automation platforms like Customer.io and ensuring CRM data quality. Capable of building scalable automations and nurturing infrastructures while collaborating effectively with cross-functional teams.
Highest-signal resume keywords
Marketing Automation ManagementCRM Data QualityLead Scoring and NurturingStakeholder ManagementData Fluency
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Marketing OperationsGrowth OperationsLifecycle MarketingLead GenerationCRM Data ModelsSegmentation LogicAI Agents DevelopmentCampaign ProcessesData HygieneAnalytical Rigor
Soft Skills
Stakeholder ManagementStrategic ThinkingProject ManagementImpact-Driven ApproachExcellent Communication
Tools & Technologies
Customer.ioBrazeIterableHubSpotMarketoPardotSalesforce
Industry Keywords
Tech EnvironmentMulti-Channel ActivationLead EngineEmail CopywritingCampaign Automation
About the role
Key responsibilities & impact- Own and optimize Alan’s marketing stack, including Customer.io and CRM integrations
- Build scalable automations enabling marketers to launch campaigns independently across geographies
- Maintain CRM data quality, attribute/event design, and database hygiene
- Design and maintain lifecycle stages, segmentation logic, routing rules, and re-engagement flows
- Own nurturing infrastructure and campaign processes
- Identify, build, and refine AI agents for email copywriting, lead scoring, next-best-action recommendations, and content generation
- Monitor the full funnel from first touchpoint to conversion and identify leakage
- Create playbooks and train teams on tools and processes
- Growth Infrastructure: build a unified lead engine, lead scoring and routing models, multi-channel activation, AI lead pre-qualification and enrichment, and feedback loops with sales teams
- Product Platform: operate Customer.io and triggered emails as a governed system, monitor communication pressure, enforce channel rules and lifecycle paths, drive Design Studio adoption, and co-own outbound messaging strategy
- Partner with marketers, engineers, data, designers, product marketing, sales, growth, and product stakeholders
- Deliver AI agents in production, autonomous campaign and message launches, clean documented CRM data, relevant lifecycle messaging, and measurable acquisition and engagement impact
Requirements
What you’ll need- 5+ years in Marketing Operations, Growth Operations, CRM Operations, Lifecycle Marketing, or Lead Generation in a tech environment
- Hands-on experience managing marketing automation platforms at scale, including Customer.io, Braze, Iterable, HubSpot, Marketo, Pardot, Salesforce, or equivalent
- Strong understanding of CRM data models, attribute/event design, and data hygiene
- Ability to frame and implement processes for lead scoring, nurturing, segmentation, and personalization
- Product mindset and ability to identify problems and prioritize what to build next
- Data fluency and analytical rigor
- Ability to work hands-on while thinking strategically
- Strong stakeholder management skills
- Ability to manage multiple projects simultaneously in a fast-moving environment
- Excellent written and spoken English
- Impact-driven approach with a strong bias toward improving processes
- Must be currently based in or willing to relocate to Paris, Bordeaux, Lyon, Marseille, Nantes, Biarritz, Annecy, Brussels, Madrid, or Barcelona
- Must be legally able to work for any employer in France, Belgium, or Spain
Benefits
Comp & perks- Generous equity packages complement base salary for permanent contracts
- Flexible hybrid office setup
- Office space at Paris HQ or sponsored co-working hubs
- MacBook Air, keyboard, laptop stand, monitor, and Bose noise-canceling headphones
- Flexible vacation policy
- Flexible working hours
- Comprehensive health insurance: 100% for employee and children, 90–100% for partners depending on country, for permanent contracts
- Generous transit benefit
- Flexible training policy
- Free books
- Budget to attend and speak at conferences when applicable
- Dedicated coach from day one
- Extended parental leave for all new parents, for permanent contracts
