Lead, Marketing and Patient Experience Strategy – Clinical Research

Alcanza Clinical Research

. Lead the planning, coordination, and execution of marketing projects for clinical research studies.

Posted 11/9/2026full-timeRemote • Florida • United StatesSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in managing marketing projects for clinical research, ensuring compliance with regulatory standards while optimizing recruitment strategies. Proficient in coordinating with internal and external stakeholders to achieve project goals and maintain timelines and budgets.

Highest-signal resume keywords

Project ManagementClinical Trial Management System ExperienceBilingual Proficiency (English / Spanish)Regulatory ComplianceOrganizational Skills

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Marketing Project CoordinationCampaign Performance AnalysisBudget ManagementIRB Packet DevelopmentData OptimizationCalendar ManagementTyping Proficiency (40+ WPM)Basic Math Proficiency

Soft Skills

Strong Communication SkillsAttention to DetailProblem-Solving AbilityTeam CollaborationSelf-Motivation

Tools & Technologies

Email ApplicationsElectronic Health Records

Industry Keywords

Clinical ResearchPatient RecruitmentHIPAA ComplianceHealth AdministrationHealth Sciences

About the role

Key responsibilities & impact

Lead the planning, coordination, and execution of marketing projects for clinical research studies.
Provide campaign performance status updates across activated tactics, including media, email marketing, HCP referrals, and community events.
Participate in sponsor/CRO status meetings and calls.
Manage and direct patient recruitment vendors, including marketing agencies and technology partners.
Provide marketing updates and support for CRO/sponsor meetings, calls, and emails.
Manage timelines, deliverables, budgets, concurrent projects, and IRB packets, including development and timely routing for sponsor and regulatory approval.
Collaborate with clinical operations, patient recruitment, and external vendors.
Ensure marketing materials comply with regulatory and IRB requirements.
Develop project documentation, including project plans, status reports, and post-campaign analyses.
Facilitate meetings with internal stakeholders and external partners to communicate progress and address issues.
Optimize marketing strategies based on data and feedback to support recruitment goals.
Assist with resource allocation and manage sponsor budgets as needed.
Participate in management and site meetings as required.
Perform other duties as assigned.
Travel 10%.

Requirements

What you’ll need

A Bachelor’s degree in health administration, health sciences, business or related field AND a minimum of 2 years related experience, or an equivalent combination of education and experience, is required.
Experience with calendar management / scheduling is required.
Clinical trial management system experience is preferred.
Bi-lingual (English / Spanish) proficiency is a plus/highly preferred.
Proficiency with computer applications such as email, electronic health records, and basic applications.
Ability to type proficiently (40+ wpm).
Strong organizational skills, attention to detail, and basic math proficiency.
Well-developed written and verbal communication skills.
Well-developed listening skills and ability to work independently and in a team atmosphere.
Ability to handle multiple tasks and changes in workloads and priorities.
Professionalism, respect for others, self-motivation, and a strong work ethic.
High degree of honesty and dependability.
Ability to work under minimal supervision, identify problems, and help find solutions.
Ability to handle sensitive patient health information confidentially and professionally, in compliance with HIPAA guidelines.
10% travel.

Benefits

Comp & perks

Full-time employees regularly scheduled to work at least 30 hours per week are benefits-eligible, with coverage starting on the first day of the month following date of hire.
Medical, dental, vision, life insurance, short and long-term disability insurance, health savings accounts, supplemental insurances, and a 401k plan with a safe harbor match are offered.