Tech and Marketing Operations Specialist

Aleph Group, Inc

. Manage technology-related projects end to end, including requirements, timelines, progress tracking, and improvements .

Posted 10/7/2026full-timeBuenos Aires • ArgentinaMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in managing technology-related projects, particularly in Education and Marketing tech, with a strong focus on integrating AI tools and ensuring data integrity across platforms. Proficient in utilizing marketing automation tools and analytics to drive engagement and optimize performance metrics.

Highest-signal resume keywords

Project ManagementSalesforce Marketing CloudWordPress and LearnDash ManagementGA4 and Google Tag ManagerAI Workflow Development

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Project ManagementAI Workflow DevelopmentMarketing AutomationData IntegrationTechnical DocumentationEmail Campaign ManagementData QueryingLifecycle AutomationConversion TrackingTroubleshooting

Soft Skills

Strong CommunicationProactive Problem-SolvingStakeholder EngagementIndependent WorkCross-Functional Leadership

Tools & Technologies

SalesforceSalesforce Marketing CloudPower BIGA4Google Tag ManagerLearnDashWordPressEmail Automation ToolsAI ToolsData Security Standards

Industry Keywords

Education TechnologyMarketing TechnologyDigital PlatformsGrowth MetricsConversion RateCustomer Acquisition CostLifetime ValueConsent ManagementCookie ComplianceAd-Tech

Tech Stack

Tools & technologies

CloudWordPress

About the role

Key responsibilities & impact

Manage technology-related projects end to end, including requirements, timelines, progress tracking, and improvements
Manage the WordPress-based LMS and LearnDash, including users, courses, email flows, imports, features, configuration, and troubleshooting
Act as first point of contact for Salesforce and Salesforce Marketing Cloud
Build and test journeys, landing pages, lead magnets, email, and lifecycle campaigns
Design and implement integrations and data flows between the LMS, CRM, Marketing Cloud, and Power BI
Review data integrity and execute queries and reports, including large-scale datasets
Provide technical website support
Help align the LMS environment with IT and security standards
Build landing pages and forms, lead routing, field mapping, deduplication, and follow-up automation
Manage GA4, Google Tag Manager, conversion pixels, and UTM taxonomy
Design lifecycle and retention automations across the student lifecycle
Own the marketing technology stack, consent management, cookie compliance, and data handling
Apply AI to copy, creative variants, localization, performance summaries, and audience insights
Translate business needs into technical specifications
Write technical specifications, replicate scenarios, and perform QA and production testing
Maintain operations manuals and technical documentation
Lead cross-functional initiatives from scoping through launch, including catalog builds, redesigns, expansions, and migrations
Prototype and build AI-powered tools and workflows
Evaluate emerging AI tools and platforms for EdTech operations
Own AI initiatives from investigation and integration through production rollout
Use AI tools in accordance with confidentiality and data-security standards and approved systems

Requirements

What you’ll need

Solid, broad understanding of technology and digital platforms
5+ years of experience managing Education and Marketing tech projects
Previous experience building an AI workflow, automation, integration, or tool
Project management skills and track record leading initiatives from scope to delivery
Strong communication skills with technical and non-technical audiences
Proactive problem-solving ability
Understanding of marketing funnels and growth metrics, including CPL, CAC, conversion rate, and LTV
Hands-on experience with marketing automation and campaign tooling; Salesforce Marketing Cloud strongly preferred
Familiarity with GA4, Google Tag Manager, and conversion tracking setups
Experience with WordPress and/or LMS platforms, ideally LearnDash
Familiarity with Salesforce, Salesforce Marketing Cloud, and Power BI
Ability to manage multiple concurrent projects
Ability to work independently
Hands-on experience in a similar role
Enthusiasm for advertising, ad-tech, and industry trends
Ability to engage and communicate positively with internal and external stakeholders

Benefits

Comp & perks

Freedom to grow and create within the company
State-of-the-art workshops and digital advertising insights
Opportunity to work with leading brands, platforms, and publishers across 90+ markets
Dynamic environment encouraging creativity, collaboration, and bold ideas
Diverse, multicultural team
Hybrid work model