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Tech & Marketing Operations Specialist
Aleph Group, Inc. Manage technology-related projects end to end, including requirements, timelines, progress tracking, and improvements .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in managing technology-related projects, particularly in Education and Marketing tech, with a strong focus on AI integration, data management, and marketing automation. Proficient in translating business needs into technical specifications while ensuring compliance with IT and security standards.
Highest-signal resume keywords
Project ManagementSalesforce Marketing CloudWordPress and LearnDash ManagementAI Workflow DevelopmentData Integrity and Reporting
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Project ManagementAI IntegrationData AnalysisMarketing AutomationEmail Campaign ManagementLMS ManagementCRM SystemsTechnical DocumentationData Flow DesignConversion Tracking
Soft Skills
Strong CommunicationProactive Problem-SolvingDetail-OrientedSelf-StarterStakeholder Engagement
Tools & Technologies
SalesforceSalesforce Marketing CloudGA4Google Tag ManagerPower BILearnDashWordPressEmail Marketing ToolsAutomation ToolsAI Tools
Industry Keywords
Education TechnologyMarketing TechnologyDigital PlatformsGrowth MetricsCompliance Standards
Tech Stack
Tools & technologiesCloudWordPress
About the role
Key responsibilities & impact- Manage technology-related projects end to end, including requirements, timelines, progress tracking, and improvements
- Manage the WordPress-based LMS and LearnDash, including users, courses, email flows, imports, features, configuration, and troubleshooting
- Support Salesforce and Salesforce Marketing Cloud, including journeys, landing pages, lead magnets, issue resolution, escalation, and follow-up
- Design and implement integrations and data flows between LMS, CRM, Marketing Cloud, and Power BI
- Review data integrity and execute queries and reports for non-technical stakeholders, including large-scale datasets
- Provide website technical support
- Help align the LMS environment with IT and security standards
- Build, test, and launch email and lifecycle campaigns, including segmentation, A/B testing, scheduling, and deliverability
- Build landing pages and forms, ensuring lead routing, field mapping, deduplication, and automation
- Own GA4, Google Tag Manager, conversion pixels, and UTM tracking
- Design lifecycle and retention automations connecting LMS events with CRM and Marketing Cloud
- Own the marketing technology stack, integrations, consent management, cookie compliance, and data handling
- Apply AI to copy, creative variants, localization, performance summaries, and audience insights
- Translate business needs into technical specifications and act as stakeholder liaison
- Write technical specifications, replicate scenarios, and conduct QA and production testing
- Maintain operations manuals and technical documentation
- Lead cross-functional initiatives from scoping through launch, including catalog builds, redesigns, expansions, and migrations
- Prototype and build AI-powered operational and learning solutions
- Develop AI tools and workflows using assistants, scripts, or low-code automations
- Evaluate emerging AI tools for EdTech operations
- Own AI initiatives from investigation and integration through testing and production rollout
- Use AI in compliance with confidentiality and data-security standards and approved systems
Requirements
What you’ll need- Solid, broad understanding of technology and digital platforms
- 5+ years of experience managing Education and Marketing tech projects
- Prior experience building something with AI, such as a workflow, automation, integration, or tool
- Project management skills and track record leading initiatives from scope to delivery
- Strong communication across technical and non-technical audiences
- Proactive problem-solving ability
- Understanding of marketing funnels and growth metrics, including CPL, CAC, conversion rate, and LTV
- Hands-on experience with marketing automation and campaign tooling; Salesforce Marketing Cloud strongly preferred
- Familiarity with GA4, Google Tag Manager, and conversion tracking setups
- Experience with WordPress and/or LMS platforms, ideally LearnDash
- Familiarity with CRM systems, especially Salesforce/Salesforce Marketing Cloud, and data/BI tools such as Power BI
- Highly organized, detail-oriented, and able to manage multiple concurrent projects
- Comfortable working independently as a self-starter
- Ability to engage and communicate positively with internal and external stakeholders
- Enthusiasm for advertising, ad-tech, and industry trends
Benefits
Comp & perks- Freedom to grow and create within the company
- State-of-the-art workshops and digital advertising insights
- Opportunity to work with leading brands, platforms, and publishers across 90+ markets
- Dynamic environment encouraging creativity, collaboration, and bold ideas
- Diverse, multicultural team
- Direct contribution to shaping the future of digital advertising
- Hybrid work model