Senior Marketing Operations Manager

Algolia

. Maintain and monitor Lead Lifecycle processing in Marketo .

Posted 10/5/2026full-timeRemote • United StatesSenior💰 $140,000 - $165,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Proficient in managing Lead Lifecycle processing and campaign execution using Marketo and Salesforce, with a strong focus on data quality, GDPR compliance, and cross-functional collaboration.

Highest-signal resume keywords

Marketo ExperienceSalesforce ExperienceGDPR Compliance ManagementAgile/Scrum Process ParticipationEmail Audience Management

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Lead Lifecycle ProcessingCampaign ExecutionEmail Audience SegmentationData Quality MonitoringBidirectional SynchronizationOpt-In/Out ManagementEmail Template ManagementOffline List ImportingCampaign OptimizationAudience Overlap Monitoring

Soft Skills

Stakeholder CommunicationCross-Functional CollaborationProcess Optimization

Tools & Technologies

MarketoSalesforce

Certifications & Qualifications

Adobe Certified Expert

Industry Keywords

Data Privacy ComplianceAgile MethodologyCampaign EfficiencyInternational Audience Management

About the role

Key responsibilities & impact

Maintain and monitor Lead Lifecycle processing in Marketo
Create and manage Salesforce and Marketo setups for campaign execution
Create and manage email audiences through Marketo Smart Lists
Advise marketing managers on campaign optimization, audience segmentation, repeatable processes, and campaign efficiency
Monitor the email calendar for audience overlaps
Monitor data quality and ensure accurate bidirectional synchronization between Marketo and Salesforce
Manage GDPR/data privacy compliance and audiences through Marketo Smart Lists
Collaborate cross-functionally to centrally manage opt-ins and opt-outs
Manage global forms and email templates in Marketo
Import offline lists into Marketo
Participate in the Agile Scrum process and honor sprint commitments
Manage stakeholder communication and alignment on priorities and due dates

Requirements

What you’ll need

2-3+ years of Marketo experience
2-3+ years of Salesforce experience
2-3+ years managing opt-ins/outs internationally
Experience with Agile/Scrum processes preferred
Adobe Certified Expert preferred
Preference for candidates with experience at companies with over 10,000 customers

Benefits

Comp & perks

Flexible workplace model with autonomy to choose where and when to work
Option for fully remote or hybrid-remote work, within the specified country
Inclusive workplace and commitment to diversity and collaboration