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Creative Director, MENA
Algomarketing. Own the creative response to briefs across original content and adaptations .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates extensive creative leadership with a strong portfolio in performance-driven digital content, particularly in video, social, and display formats. Possesses deep cultural insights into MENA markets, with proficiency in Arabic and experience in generative AI tools for creative production.
Highest-signal resume keywords
Creative DirectionPerformance-Driven Digital ContentMENA Market ExpertiseGenerative AI ToolsTeam Leadership
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Creative StrategyAdaptation and TranscreationVideo ProductionSocial Media CampaignsDisplay Advertising
Soft Skills
Inspiring LeadershipConfident PresentationCultural SensitivityFeedback and Development
Tools & Technologies
GeminiAI-Enabled Creative Workflows
Industry Keywords
Consumer Product BrandsLead Brand AgenciesCultural Authenticity
About the role
Key responsibilities & impact- Own the creative response to briefs across original content and adaptations
- Lead concepting for lower-funnel, conversion-focused campaigns that work in each market
- Review all work before it reaches the client, holding a consistent standard for craft, brand and performance
- Ensure creative is locally relevant and culturally authentic, working with market copywriters from the brief onwards
- Avoid stereotyped or generic regional treatment and champion authentic local insight
- Define where adaptation stops and local origination starts, in line with the lead agency's brand platform
- Direct and develop the studio's copy, design and motion team, giving clear, actionable feedback
- Embed AI-enabled creative workflows using Gemini and approved tools
- Partner with the Project Manager on resourcing, timelines and priorities
- Present creative work and rationale to client stakeholders and build trust as the studio's creative voice
- Use performance data and learnings to refine creative strategy over time
Requirements
What you’ll need- 10+ years of creative experience, including at least 3 years in an Associate Creative Director or Creative Director role
- Strong portfolio of performance and digital creative across video, social and display
- Deep understanding of MENA markets and culture; Arabic language skills are highly desirable
- Experience leading both original creative and adaptation or transcreation work at scale
- Hands-on experience with generative AI tools in creative production
- Experience working with tech or consumer product brands, and alongside lead brand agencies
- Fluent English
- Inspiring leader who builds a strong creative culture in a new team
- Confident presenter who can defend and evolve work with senior stakeholders
- Balances creative ambition with delivery at volume and pace
- Open to new tools and ways of working