Senior Partner Marketing Manager

Alteryx

. Develop and execute integrated partner marketing initiatives aligned with partner and executive priorities .

Posted 11/6/2026full-timeRemote • United StatesSenior💰 $130,000 - $152,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in partner marketing initiatives, including executing joint go-to-market strategies and managing relationships with key partners. Proficient in digital marketing, campaign performance analysis, and project management within a B2B technology environment.

Highest-signal resume keywords

Partner/Channel Marketing ExperienceDigital Marketing ExpertiseProject Management SkillsAnalytical Skills for Campaign PerformanceCRM Tools Familiarity

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Partner MarketingGo-To-Market StrategiesCampaign Performance AnalysisDemand GenerationContent MarketingBudget ManagementEvent Logistics ManagementKPI TrackingRelationship ManagementNegotiation Skills

Soft Skills

Communication SkillsOrganizational SkillsCollaboration SkillsAttention to DetailAbility to Thrive in Fast-Paced Environment

Tools & Technologies

MarketoHubSpotEloquaSalesforce

Industry Keywords

B2B EnvironmentSaaSSoftware IndustryGTM StrategiesExport Controls

About the role

Key responsibilities & impact

Develop and execute integrated partner marketing initiatives aligned with partner and executive priorities
Oversee field event logistics, including materials, shipments, and sponsorship deliverables
Collaborate with sales, product, and marketing teams on joint go-to-market plans
Manage relationships with key partners and internal teams
Lead co-branded campaigns through webinars, email marketing, content creation, and events
Monitor market trends, competitor activities, and industry insights
Track, analyze, and report campaign performance while optimizing ROI
Ensure brand consistency across partner marketing efforts and collateral
Coordinate joint marketing initiatives across business units
Support contract negotiations and budget management
Drive partner attendance, pipeline, brand visibility, and successful campaign outcomes for the Alteryx Channel Organization

Requirements

What you’ll need

4+ years of experience in partner/channel marketing or strategic alliances in a B2B environment
Experience working in technology, SaaS, or software industries with relevant partners such as GSIs, hyperscalers, ISVs, and VARs
Prior experience running and attending in-person partner marketing events
Experience executing joint go-to-market (GTM) strategies with external partners
Strong understanding of digital marketing, demand generation, and content marketing within a partner ecosystem
Exceptional project management and organizational skills
Strong analytical skills to assess campaign effectiveness, track KPIs, and optimize performance
Ability to work effectively with cross-functional teams, sales, and product marketing
Excellent communication, relationship management, and negotiation skills
Familiarity with Marketo, HubSpot, or Eloqua and CRM tools such as Salesforce
Ability to thrive in a fast-paced, collaborative environment with minimal supervision
Strong attention to detail and ability to manage budgets and marketing spend effectively
Capacity to serve in compliance with U.S. export controls

Benefits

Comp & perks

Target annual bonus of 15% of base salary
Monthly Connectivity Plus stipend of $150 to support remote work-related expenses
Annual $200 home office reimbursement
Medical, dental, and vision coverage
401(k) with company match
Paid parental leave, caregiver leave, and flexible time off
Mental health support and wellness reimbursement
Career development and education assistance