Head of Outbound Strategy

American Express Global Business Travel

. Work backwards from sales targets to determine the number of accounts and contacts each representative needs by segment and region .

Posted 11/5/2026full-timeRemote • United StatesLead💰 $88,200 - $163,800 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates strong analytical skills to interpret large data sets and identify patterns, while effectively communicating findings to sales development leaders. Proficient in sales operations and familiar with outbound sales best practices, ensuring alignment between training, coaching, and performance metrics.

Highest-signal resume keywords

Sales Operations ExperienceAnalytical SkillsSalesforce ReportingSales Engagement ToolsCoaching and Training Alignment

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Data AnalysisFunnel MathContact PrioritizationMetrics DefinitionQuality StandardsTrial DesignMeasurement ApproachesContact-Work StandardsSales Development Best PracticesReporting and Dashboards

Soft Skills

Collaborative ApproachClear CommunicationCredibility with Leaders

Tools & Technologies

SalesforceDialing ToolsScoring ToolsData Enrichment Tools

Industry Keywords

Outbound SalesSales FunnelRevenue OperationsSales DevelopmentData Support

About the role

Key responsibilities & impact

Work backwards from sales targets to determine the number of accounts and contacts each representative needs by segment and region
Rank and tier contacts so representatives prioritize the highest-probability opportunities
Recommend list access processes, including open pools versus request processes
Direct the list operations team on what to build, quality standards, and priority
Design and run trials of new titles, industries, and account types and define measurement approaches
Review daily call outcome data, including wrong contacts, wrong accounts, booked meetings, and nurtured contacts
Trace lists through the sales funnel to identify contacts and accounts that convert to qualified meetings
Identify effective representatives and targeting approaches and share findings
Own targeting-quality and downstream-result metrics and definitions
Recommend configuration of scoring, dialing, and data tools
Set contact-work standards for attempt frequency and duration
Track adherence to contact-work standards and resulting reach
Provide front-line leaders with coaching data
Partner with Growth Performance on reports and dashboards
Partner with Growth Development to align training and coaching with data
Share findings and recommendations with Sales Development leaders across regions and segments

Requirements

What you’ll need

Strong analytical skills, with the ability to work with large data sets, spot patterns and explain them in plain language
Comfort turning a target into funnel math and testing assumptions against real results
Familiarity with outbound sales and top of funnel best practices, including how contacts are prioritized, sequenced and measured
Experience in sales operations, revenue operations, sales development or a data support role
Working knowledge of Salesforce reporting
A collaborative approach, with credibility among front-line leaders, operations teams and vendors
Experience directing the work of others, such as contractors, analysts or an operations team
Clear written and verbal communication
Experience with sales engagement, dialing, scoring or data enrichment tools
Experience working across regions and segments

Benefits

Comp & perks

Health and welfare insurance plans
Retirement programs
Parental leave
Adoption assistance
Wellbeing resources
Travel perks and weekly deals on flights, hotels, cruises, and car rentals
Access to over 20,000 courses on the learning platform
Leadership courses
New job openings available to internal candidates first
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